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How to Use Your Social Media Channel for More Sales

Sales and Marketing Management

Author: Kostas Chiotis Consumers are becoming increasingly swayed by social media posts when it comes to purchasing a product or service, making it a great platform for sales. Increasing sales via social media content, campaigns and outreach is really important part of a marketing strategy these days.

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Planes, Trains, and Automobiles: Why Account Executives Should Travel

No More Cold Calling

Sales leaders say they don’t need for account executives to travel. Digital dependence is an even greater problem for salespeople, because sales metrics actually encourage them to hide behind screens. Reps are accountable for sending X number of emails and making X number of social media connections.

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5 incentive travel trends for 2019

Sales and Marketing Management

Author: Paul Nolan Meetings and incentive travel professionals agree that Brexit will impact their industry, but they differ on what sort of impact it will have. The British-based C&IT Magazine recently summarized five incentive travel trends that will impact programs in 2019. We are moving from incentive travel to ‘Instatravel.’

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5 Ways to use Social Media for Enhancing Brand Image

Pipeliner

Social media platforms are the best way to promote a brand online. It can help you gain a wider reach and also help increase engagement on social media. Now, most people use social media platforms. To be able to use social media to promote your business and enhance the brand image you need to understand it.

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Ways to Effectively Promote a New Product or Service 

Smooth Sale

Social media sites such as Facebook, Instagram, Twitter, and LinkedIn offer a range of content formats, including posts, stories, and videos that you can use to highlight your product. The secret is to use these platforms’ interactive features to build a community around your brand and to engage with them consistently.

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Travel Light to Your Next Sales Presentation

Increase Sales

One of the biggest best sales practices gleamed from the minority of businesses (those with more than 500 employees) is to come prepared to each sales presentation with glossy brochures, PowerPoint presentations and even maybe case studies. Today’s buyers are far more receptive to education based marketing.

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3 Underutilized B2B Sales Strategies in Social Media

Score More Sales

When it comes to integrating online and social activities into their marketing and sales strategies it seems like there are two camps – those that “get it” and those who will wait till there is more “proof” that social selling actually works. Are you utilizing these basic ideas with your sales and marketing teams?