Alice Heiman
NOVEMBER 22, 2022
My next guest on Sales Talk For CEOs is Brent Adamson and he’s got some revolutionary ideas about B2B enterprise selling. Especially well known for his passion for “productive disruption,” Brent served as the “chief story teller” for CEB, now Gartner’s, sales, marketing, and customer service practices from 2003 to 2022.
Nutshell
DECEMBER 21, 2020
Can you rely on your email marketing platform to do the job of a CRM ? . Email marketing software offers users a basic way to manage their database of contacts, which makes it extremely valuable to new businesses. Today, we’ll uncover how five of the leading email marketing providers stack up when it comes to contact management.
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Score More Sales
MAY 10, 2013
I opened my LinkedIn account on October 3, 2003. I invited LinkedIn co-Founder Konstantin Guericke to speak at a technology dinner put on by the MIT Enterprise Forum in Seattle in 2005. Listen and engage with their market and industry to offer insight to their buyers. It is professional.
Selling Essentials RapidLearning Center
APRIL 18, 2023
High vs. low switching costs If you’re selling highly differentiated and/or complex products, the switching costs for your existing customers are naturally high: For example, for someone buying an enterprise software solution, switching could mean costly downtime or lost data. Journal of Services Marketing 1998 (12):177-194.
Zoominfo
MAY 15, 2020
At large enterprises with 10,000 or more employees, the percentage of women CEOs goes up. It’s also possible that enterprises are under more pressure socially to promote women. Likewise, in marketing, 61% of the workforce is female and 57% of the managers are women. But then something unexpected happens.
Sales and Marketing Management
MAY 18, 2017
and serves thousands of enterprises in financial services, healthcare, manufacturing, logistics and other industries. John spent the last four years of his professional umpiring career at AAA and was invited to the MLB Arizona Fall League in 2003. The company operates 16 data center facilities around the U.S.
The ROI Guy
SEPTEMBER 25, 2017
Purchasing has moved from IT to the business, who only control the budget for their functional areas rather than the enterprise. In nearly all market segments, the fastest growing companies are “the ones who drive the largest percentage of their revenue from their existing customer base”. Price wars and discounting reign.
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