Zoominfo

FEBRUARY 25, 2018

93% of B2B marketers use social media, and with good reason—it works ( source ). We haven’t been shy about touting the benefits of social media in B2B sales and marketing. We haven’t been shy about touting the benefits of social media in B2B sales and marketing. Looking for more ways to improve your B2B marketing strategy?

Social Media 147

Social Media Media B2B Marketing 147

SBI Growth

SEPTEMBER 15, 2012

Stop wasting time trying to predict the future with yesterday’s forecasting tools. Maybe they exit a market segment. Get this tool for free when you sign up for this. An example of its use: The purpose of this tool is to assess the health of your customers. Their accuracy is 95% in 2012. Using it is simple.

Tools 293

Tools Forecasting Sales Forecasts Revenue 293

Pointclear

JUNE 28, 2012

As a member of the Executive Advisory Group, he delivers CMO and Sales Advisory Services that provide senior technology marketing and sales executives with insights into how to improve productivity and efficiency in their organizations. 2012: Transformational Change, the New Buyer & Big Data.

Marketing 247

Marketing Outbound Inbound Vendor 247

Your Sales Management Guru

JANUARY 3, 2012

Your 2012 Sales Plan. It’s a little late to begin planning your 2012 Sales Plan, but in a conversation last week with a reader of this blog, I realized there maybe others who have not formalized their 2012 plan. 2.1.5 Key measurements (Market share, profit, growth, etc). 3.1.5 Market Share.

Hiring 70

Hiring Collateral Lead Rank Trade Show 70

The Pipeline

NOVEMBER 25, 2011

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Top Sales & Marketing Awards 2011. Stored in Attitude , Awards , Business Acumen , Communication , Compete , Marketing , Sales Success , execution , qualifying. Home About The Pipeline. 0 Subscribers.

Pipeline 215

Pipeline Webinar Metrics Marketing Hiring 215

Pointclear

JULY 19, 2012

Click to start video at this point — Asked about what has or hasn’t happened in marketing and sales this year that’s surprising, Brian talks about the way many companies haven’t fully embraced optimizing their effective selling time by looking at marketing, lead generation and aligning sales and marketing.

Lead Gen 145

Lead Gen Sales Qualified Lead Lead Rank Lead Scoring 145

The Pipeline

SEPTEMBER 30, 2011

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. 23 Marketing Tips For Avoiding Small Business Failure. Stored in Attitude , Communication , Communication Strategy , Compete , Guest Post , Marketing , execution. Avoid Ad Hoc Marketing. October 2011.

Small Business 253

Small Business Small Business Pipeline Marketing 253

Fill the Funnel

DECEMBER 12, 2012

As you wrap-up what I hope was a successful 2012 and begin preparation for 2013, I think you will find some great ideas about sales tools during two Webinars to register for. Minimize Your Workload and Maximize Your Sales with Web Tool Automation. Which web tools deliver results for each task. All Rights Reserved.

Webinar Metrics 112

Webinar Metrics Sales Tools Tools Top of Funnel 112

Pointclear

AUGUST 22, 2011

For many, the planning for 2012 starts next month, right after Labor Day. And, for many, the goal for 2012 will be to finally implement marketing automation. Unfortunately, too many marketers begin this process with the question, “Which automation tools should we look at?” What's the point of that?

Marketing 164

Marketing Lead Qualification Lead Management Lead Nurturing 164

The Pipeline

JULY 29, 2011

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Sales And Marketing Alignment In Terms Of Lead Generation In A 2.0 Stored in BANTER , Business Acumen , Guest Post , Marketing , Proactive , Productivity , Sales 2.0 , execution. Home About The Pipeline.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266

Fill the Funnel

NOVEMBER 30, 2011

My list of top sales books to read in 2012 consists of books that were published during 2011 and contain innovative, fresh ideas about selling, customer expectations, and how to improve your ability to win new business customers. Social media platforms are now your best tools. © MASP - Fotolia.com. Ignore this book at your own risk.

Social Media 134

Social Media Media Top of Funnel Face-to-face 134

The Pipeline

APRIL 15, 2011

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. How Marketing Can Help Sales After the Handoff. Stored in Attitude , Communication , Guest Post , Lead Management , Marketing , Reputation 2.0 , execution. Home About The Pipeline. 0 Subscribers. March 2008.

Manticore 217

Manticore Pipeline Marketing Lead Rank 217

The ROI Guy

DECEMBER 6, 2011

Frugalnomics makes it harder to connect, engage and sell without the right content and tools Alinean, the leading creator of interactive content marketing and diagnostic sales tools for business to business (B2B) solutions, today announced its annual sales and marketing predictions for 2012 with serious implications.

Buyer 51

Buyer B2B Marketing Strategy 51

The ROI Guy

SEPTEMBER 7, 2011

Being provocative is a sales and marketing requirement in order to get your fair share of deals in 2012, this according to the annual B2B Buyer’s survey of Demand Creation Specialists (DCS). Proactively, buyers need to be convinced that the status-quo is not adequate, and that there is a cost-of-doing-nothing.

Survey 72

Survey Case Study ROI Proposal 72

Pointclear

MAY 10, 2012

He is former editor-in-chief of Sales & Marketing Management magazine, and has written for Architectural Record, Inc. Social Media’s Maturing: In-House Resources & Social Advertising. Companies are hiring social media people through their existing marketing budgets or recruiting social mavens in-house.

CRM 178

CRM Sales Qualified Lead Marketing Social Media 178

The Sales Hunter

FEBRUARY 8, 2012

FREE Resources. FREE Resources. Feb 09, 2012. I’ve often said that the problem with a “social media strategy” is that it really should be called a “business marketing strategy.” I’ve been using these tools for years and I generate a tremendous amount of new business from them.

Social Media 189

Social Media Media Strategy Prospecting 189

The ROI Guy

JANUARY 9, 2012

For those who thought 2012 might offer some much needed relief, a new survey uncovers Executives’ pessimistic sentiment going into 2012, indicating significant economic concerns and a strong focus on cutting costs and improving efficiency versus driving growth.

Buyer 69

Buyer Proposal B2B Discount 69

Score More Sales

FEBRUARY 7, 2013

But time and again, we get bombarded with interruptions, alerts, tools, and technology. Three Tech Traps to Avoid: Tool Overwhelm. Get one specific tool to track information and one tool for projects. Unfortunately in a corporate environment there are added tools, sometimes departmental tools and customer tools.

CRM 238

CRM Outbound Tools Study 238

Score More Sales

MAY 28, 2013

For midsize companies there was no shortage of ideas, examples, and tools to help any company improve marketing, sales, and procurement. Six ideas I found to be most helpful for smaller and mid-market companies: Multiple Ways to Learn. Marketing Study Update. Resources for Learning. Big Data Integrated.

Company 208

Company Film Study Lead Rank 208

Score More Sales

FEBRUARY 5, 2013

At the end of January, B2B Sales and Marketing Influencer Craig Rosenberg posted a first ever, annual ranking of Inside Sales Influencers for 2013 on the Radius Intelligence blog. Consider us a resource. If we have not connected yet, I’d be pleased to get to know you through Twitter (@scoremoresales), or our blog feed.

Lead Rank 224

Lead Rank Lead Scoring Inside Sales Influencer 224

SBI Growth

AUGUST 23, 2012

On top of finishing out 2012, you need to determine which Sales Strategy initiatives to prioritize in order to make the 2013 number. You continue funding the programs you started last year with little consideration for time-to-return, resource requirements or revalidating the market demand for your sales initiatives.

Strategy 293

Strategy Analysis Quota Resources 293

SBI Growth

APRIL 2, 2013

Your 2012 finish was below average. Flip the Sales & Marketing Funnel. We’re accustomed to focusing on the Sales & Marketing funnel in the traditional view. Determining the Right Resources. Are you leveraging all of your available resources effectively? What about your sales support resources?

Top of Funnel 317

Top of Funnel Funnel Follow-up Lead Rank 317

Mindtickle

JULY 24, 2016

For the former, we ought to loosen the reigns in creating rigid curriculum flows for adult learners; for the latter, we could learn much from cross-functional fields like marketing, behavior science, and gaming (e.g. We can learn from cross-functional fields like marketing and bring this to employee training to optimize it.

Resources 52

Resources Training Scale How To 52

Mindtickle

JULY 24, 2016

For the former, we ought to loosen the reigns in creating rigid curriculum flows for adult learners; for the latter, we could learn much from cross-functional fields like marketing, behavior science, and gaming (e.g. We can learn from cross-functional fields like marketing and bring this to employee training to optimize it.

Resources 52

Resources Training Scale How To 52

The Pipeline

FEBRUARY 22, 2012

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. In the pas I have posted about leads being a renewable resource. Sales Tool. When Sales Met Marketing. Community Marketing Blog. Home About The Pipeline. 0 Subscribers. Subscribe by Email.

Pipeline 216

Pipeline Prospecting Sales Qualified Lead Demand Generation 216

The Pipeline

FEBRUARY 15, 2012

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. This indeed is a step forward as it aligns and consolidates the organization’s resource to better serve the most important element in selling, the customer. Sales Tool. When Sales Met Marketing.

Pipeline 223

Pipeline Hiring Demand Generation Demand Generation Targets 223

The Sales Hunter

JANUARY 12, 2012

FREE Resources. FREE Resources. Jan 12, 2012. It’s time we kill social media, especially if you’re using social media as a sales tool or prospecting technique. It’s time we kill the term “social media” and replace it with “business marketing.” Client List. Testimonials.

Social Media 157

Social Media Media Motivation Prospecting 157

The ROI Guy

NOVEMBER 30, 2011

Frugalnomics is in full effect, leaving few resources to evaluate opportunities and the organization risk adverse to change, giving more control to finance and requiring more economic justification on each proposal. Solution providers that can help facilitate this ever more difficult process will have an advantage in 2012.

Case Study 70

Case Study Comparison Decision Maker ROI 70

SBI Growth

SEPTEMBER 16, 2012

Translation: Even if the CEO/CFO allocate more money to you (the CSO), you should allocate some of those dollars to Marketing. Proper budget allocation is IMPORTANT, because your own success, as well as the success of your CMO, will depend on the appropriate allocation of overall resources and expenses in 2013. The answer: Marketing.

Top of Funnel 267

Top of Funnel Funnel Demand Generation Demand Generation Targets 267

SBI Growth

SEPTEMBER 9, 2012

Last week at Content Marketing World, the Chief Marketing Officer of IBM was asked; What’s the top skill that marketing organizations need to master to be successful? Today's marketing is driven off the written word. In a content driven world, if your marketing team cannot write well, you will not be successful.

Lead Generation 306

Lead Generation Outsourcing Services Lead Rank Lead Scoring 306

The Sales Hunter

FEBRUARY 27, 2012

FREE Resources. FREE Resources. Feb 27, 2012. Sorry, social media is just one tool. Have in place some sort of a low-touch contact or marketing program that allows you to remain in contact with these cold-leads from time to time. Copyright 2012, Mark Hunter “The Sales Hunter.” February 2012.

Motivation 275

Motivation Prospecting Hiring Ideal Customer Profile 275

The Pipeline

MARCH 2, 2012

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. March 2nd, 2012. March 2nd, 2012. March 2nd, 2012. March 2nd, 2012. March 2nd, 2012. March 2nd, 2012. March 2nd, 2012. March 2nd, 2012. March 2nd, 2012.

Pipeline 237

Pipeline Twitter Lead Rank Lead Scoring 237

The Pipeline

DECEMBER 7, 2011

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Sales Tool. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Home About The Pipeline. 0 Subscribers. Subscribe by Email. We take privacy seriously. Guest Post.

Pipeline 245

Pipeline Cold Calling Webinar Metrics Hiring 245

Anthony Cole Training

OCTOBER 21, 2010

HOME ABOUT US SOLUTIONS INTEGRATED LEARNING CLIENT RESULTS FREE RESOURCES SHOPPING CONTACT US SALES BREW SALES FORCE ONE SELLING FOR LIFE. Read Tonys article.recently published in Bank Insurance & Securities Marketing Magazine! sales tools (25). Market Changes Allow for Sales Success! Fix Your Problem Now. Alltop.com.

Hiring 120

Hiring Marketing Insurance Insurance 120

The Pipeline

JANUARY 18, 2012

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Sales Tool. When Sales Met Marketing. Community Marketing Blog. Sales and Marketing Loudmouth. Home About The Pipeline. 0 Subscribers. Subscribe by Email. We take privacy seriously. Guest Post.

Pipeline 253

Pipeline Cold Calling Hiring Compensation 253

The Pipeline

AUGUST 24, 2011

Free Resources. RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Sales Tool. When Sales Met Marketing. Community Marketing Blog. Home About The Pipeline. 0 Subscribers. Subscribe by Email. We take privacy seriously. Your email address will not be shared.

Pipeline 241

Pipeline Top of Funnel Hiring Cold Calling 241

Pointclear

MAY 10, 2012

He is former editor-in-chief of Sales & Marketing Management magazine, and has written for Architectural Record, Inc. Social Media’s Maturing: In-House Resources & Social Advertising. Companies are hiring social media people through their existing marketing budgets or recruiting social mavens in-house.

CRM 133

CRM Sales Qualified Lead Marketing Social Media 133