Remove 2020 Remove Channels Remove Prospecting Remove Webinar
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8 Simple Steps to Prep Your Webinar Funnel for Sales

Zoominfo

Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Run a “So What?”

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Disrupted, Not Derailed–Your Pipeline in the Time of Covid

Sales 2.0

To study this, we surveyed 755 B2B SaaS professionals who are part of the sales process at their companies in late May and early June 2020. We asked respondents how the sales process itself has been transformed by this experience, particularly with regard to sales channels. The rest reported improvement.

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The Phrase of the Year Is Seller Access

No More Cold Calling

My phone rang off the hook the last half of 2020. The events of 2020 changed the customer buying journey, so we must change our prospecting tactics. Gartner experts shared their research on seller access in a recent webinar, “ The Chief Sales Officer’s Leadership Vision for 2021.” Are your buyers clamoring to talk to you?

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How Small Gifts Can Create Big Marketing Wins

Zoominfo

Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. Corporate direct marketing channels commonly include highly personalized physical mail, email, social media, and texting campaigns. How do you determine gift value?

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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

Don’t miss this webinar, where Tom will share findings from the survey, from additional market input, and from the audience. How to leverage online events, like webinars, as effective replacements for live events. Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects.

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7 Top Inspiration-Sparking Sales Webinars of 2019

Chorus.ai

Moving into 2020, professional development is high on my New Year's Resolution List. If you're in the market for a quick hit list of webinars to watch from your couch (or listen to from your car), I've put together a few of my favorites that have inspired me throughout the year. Watch the Webinar. Happy learning!

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5 Steps to An Impeccable 2020 Sales Enablement Strategy 

Crunchbase

In a recent webinar, I spoke with Mary Shea, PhD, principal analyst at Forrester Research, to discuss sales enablement trends and predictions. . First we discussed the key drivers of change she sees for the coming year: All B2B companies, no matter their size or digital maturity, will make sales enablement technology a priority in 2020.