DiscoverOrg Sales

JUNE 21, 2017

We could spend all day telling you what DiscoverOrg actually does and how our customers use it – but we thought it would be more interesting to show you – with real people, in our funny new video showing off how sales intelligence is done. The sales and a marketing professionals gaze around a room filled with … people.

Account Based Marketing 250

Account Based Marketing Ideal Customer Profile Video Lead Rank 250

DiscoverOrg Sales

SEPTEMBER 26, 2017

Account-based marketing (ABM) is a hot topic of conversation, and momentum is building to expand this person-first approach from Marketing to Sales and beyond, breaking down department barriers with shared goals: Enter account-based everything (ABE). An account-based everything experiment.

Account Based Marketing 307

Account Based Marketing Account Ideal Customer Profile Outbound 307

Hubspot Sales

MARCH 11, 2024

For the last six years, I’ve been an avid user and champion of using async video in my day-to-day as a seller — well before joining Loom to lead its Sales and Customer Success teams. I’ve seen the benefit of async video messages to close deals and build prospect relationships as both a quota-carrying seller and a sales team leader.

Quota 112

Quota Video Revenue Call-back 112

Pipeliner

JANUARY 21, 2021

Although account-based marketing has always existed in some form, technology innovation has made it easier to target marketing activities to individual accounts. In this Expert Insight Interview, Mike Maynard discusses the benefits of account-based marketing regarding big sales deals. What is it?

Account Based Marketing 52

Account Based Marketing Account Closing Video 52

No More Cold Calling

JULY 20, 2017

Twenty years ago, I would have told you referrals couldn’t possibly be more important for account based sales development. Too many account based selling teams over-rely on technology to reach their prospects. The goal of account based sales development is to land and expand within named accounts.

Account 285

Account Referrals Lead Generation Cold Calling 285

Pipeliner

JUNE 15, 2024

The need for regulations to ensure AI safety and accountability was a recurring theme, especially for large corporations. Our Host John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling.

Video 52

Video Government Face-to-face Policies 52

SalesFuel

JUNE 5, 2024

Is your client trying to grow their business but they don’t know which digital marketing investments will make that happen? Digital Marketing Investments to Fuel 2024 Business Growth Digital Video According to a report by IAB , the digital media format that saw the strongest growth in 2023 was digital video. billion).

Ideal Customer Profile 52

Ideal Customer Profile Marketing Social Media Hiring 52

Sales and Marketing Management

JULY 21, 2019

Author: Lauren Boutwell As the field of sales enablement has evolved and matured, so, too, have its supporting technologies. Accordingly, video coaching has become a popular tool for driving readiness in sales organizations of all sizes and across industries. Again, reps respond via video. million words. million words.

Coaching 241

Coaching Video Hiring Trade Show 241

DiscoverOrg Sales

FEBRUARY 22, 2017

Watch the Video Below: How to Avoid the Problem. We always had AE’s (Account Executives) and CSM’s (Customer Success Managers) – AE’s focus on strictly net new, CSM’s focus on the Customer and any upsell, renewal opportunities. Then we divided our AE team: Ramp Team – SMB accounts. Mid-market Team.

Video 0

Video Hiring Outbound Scale 0

Pipeliner

JULY 26, 2021

Communicating your company’s message effectively sits at the core of any marketing campaign. At the moment, video marketing has risen to the top of the tools that are most capable of achieving engagement. So, let’s take a moment to go through some of the primary points of focus for a video marketing campaign.

Video 97

Video Top of Funnel Marketing Demographics 97

Steven Rosen

JANUARY 15, 2024

In this 5:44 video, Keith Rzucidlo emphasizes the importance of bringing data to the table and highlighting the risks of staying stagnant. Keith Rzucidlo, the Vice President of Sales at Miller Electric Manufacturing Co., Focusing on the potential loss and risk of staying stagnant can be more effective than solely emphasizing growth.

Video 156

Video Coaching Sales Qualified Lead Trends 156

Zoominfo

AUGUST 17, 2021

One of the many benefits of conversational marketing is its ability to accelerate your sales cycle. After all, it is built for and used by both your marketing and sales teams to drive pipeline and generate revenue. Sync your HubSpot fields into your conversational marketing platform to make this happen.

Hubspot 195

Hubspot Conversion Sales Qualified Lead Webinar Metrics 195

Pipeliner

JANUARY 5, 2021

Employees taking accountability for their work is a contributing factor to the company’s success. Hence, in this Expert Insight Interview, Kristie Jones discusses creating an accountability culture in sales. Well-functioning accountability culture. Well-functioning Accountability Culture. The Role Models.

Account 52

Account Video Hiring Social Selling 52

Highspot

JULY 15, 2020

500 million Instagram accounts use Instagram Stories every day. And Facebook boasts 4 billion daily video views on its platform. It’s clear that the era of video is officially upon us. Video Drives Results. As a result, marketers invest time and resources in creating compelling content.

Video 96

Video Top of Funnel Marketing Face-to-face 96

LeadBoxer

DECEMBER 8, 2019

If your primary marketing strategy has been to “cast a wide net”, consider only going after your white whales – your ideal accounts – instead. Known as account-based marketing (ABM), companies that treat individual prospects like an entire market can generate 208% more revenue than those who don’t according to MarketingProfs.

Account Based Marketing 89

Account Based Marketing Account Software Software 89

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectible.

Pipeline 239

Pipeline Marketing Top of Funnel Hiring 239

No More Cold Calling

DECEMBER 14, 2017

Has digital communication killed traditional sales techniques? A sales VP was frustrated with her account based sales team, as they relied almost exclusively on technology for generating sales leads. Today, many account based sales teams depend on email, texts, and social media for generating sales leads.

Account 228

Account Face-to-face Decision Maker Social Media 228

Zoominfo

MARCH 21, 2024

As B2B prospects demand increasingly personalized experiences, incorporating account-based marketing (ABM) throughout the customer acquisition funnel becomes increasingly important. Here are some practical steps that marketers can take to improve outcomes at each stage of the ABM integration process.

Top of Funnel 130

Top of Funnel Account Based Marketing Funnel Webinar Metrics 130

Zoominfo

JUNE 20, 2019

Live streaming, or the transmission of live video, has taken the world by storm. Whether it’s a friend live streaming their workout routine or a celebrity answering fan questions, the personal nature of live video is innately appealing.live. Today, we’ll let these live video statistics speak for themselves. Keep reading!

B2B 198

B2B Marketing Facebook Social Media 198

DiscoverOrg Sales

AUGUST 1, 2019

We spend an enormous amount of time trying to hire sales professionals that we think are “A” players. . Watch the video: How to avoid an unfocused, inefficient sales team. Specialize sales roles. Specializing roles in the sales department helps build specific skills. Specialize account executive roles.

Video 136

Video Outbound Inbound Hiring 136

Hubspot Sales

NOVEMBER 28, 2023

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Sales collaboration dramatically improves results, but bringing it to fruition can be more complex than it sounds.

Lead Rank 105

Lead Rank Top of Funnel Marketing Qualified Lead Ideal Customer Profile 105

SBI Growth

DECEMBER 22, 2016

Today’s topic is how to replace leads with opportunities for the sales team through Account Based Marketing. My goal is to bring clarity to whether ABM is hype or real for your company. If you live or die by the big.

Account Based Marketing 120

Account Based Marketing Account Marketing Opportunity 120

SalesFuel

MARCH 29, 2024

Creating website content marketing that engages the consumers who do visit your client’s website has never been more important. Here are a few tips for creating content that will help drive sales. Focusing on providing valuable website content marketing will not only drive website interaction, it can also drive traffic.

Conversion 98

Conversion Marketing Ideal Customer Profile Consumer 98

Sales and Marketing Management

OCTOBER 26, 2020

Author: Mark Kovac, David Deming and Sushant Khandelwal Virtual selling in business-to-business markets, often associated with inside sales, has carried a bit of a stigma within field-dominated sales organizations. Myth 1: Field sales reps sell primarily in person. Myth 1: Field sales reps sell primarily in person.

Lead Rank 339

Lead Rank Quota Face-to-face Hiring 339

Pipeliner

MARCH 30, 2024

In the vibrant world of sales and business growth, I, John Golden, had the privilege of engaging in a thought-provoking conversation with Tom Kaiser. It underscores every employee’s pivotal role in the intertwined marketing and sales processes. This can refine sales strategies, leading to more sustainable growth.

Video 52

Video Lead Rank Lead Scoring Sage 52

Pipeliner

NOVEMBER 13, 2021

In this Expert Insight Interview, Brent Keltner discusses landing and expanding key accounts faster. Brent Keltner created the Winalytics value-driven growth methodology and has positioned the company as the market leader for repeatable revenue solutions. Key Accounts. How to think in terms of value playbooks. Value Playbooks.

Account 52

Account Video How To Networking 52

DiscoverOrg Sales

JUNE 21, 2017

What we do in sales at DiscoverOrg is regularly run plays and campaigns that have immediate boosts on our pipeline. In this video we’ll explain how to use a few techniques in your B2B sales efforts. In this video we’ll explain how to use a few techniques in your B2B sales efforts.

Sales Qualified Lead 202

Sales Qualified Lead Lead Rank Lead Scoring B2B 202

The Pipeline

JULY 24, 2013

Last week I had the opportunity to interview Nick Stein, Senior Director of Marketing and Communication at Salesforce Work.com. We discussed alignment, the importance of consistent and constant sales performance management. We discussed alignment, the importance of consistent and constant sales performance management.

Video 263

Video SalesForce Marketing Coaching 263

Pipeliner

OCTOBER 20, 2023

The Iceberg Selling Concept Karl Becker introduced us to the concept of “Iceberg Selling,” a sales approach that goes beyond the surface-level understanding of customers. This simple yet powerful concept forms the foundation of effective sales.

Lead Rank 64

Lead Rank Lead Scoring Leads Marketing Qualified Lead 64

Pipeliner

MARCH 19, 2024

Being Accountable Chad says accountability is key. Our Host John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. Chad believes in the power of having clear future goals.

Video 52

Video Maximizer Social Selling Account 52

Understanding the Sales Force

FEBRUARY 10, 2022

The company that provides us with cyber-insurance required that our entire team watch a series of 21 training videos to make us more aware of how hackers operate, how easy it is to be hacked, and what we must do differently in order to protect our data, privacy and accounts.

Insurance 321

Insurance Insurance Outbound Video 321

DiscoverOrg Sales

OCTOBER 3, 2018

What does it TAKE to sell to the Chief Marketing Officer? Jill began this task by talking to Heidi Bullock , Chief Marketing Officer at Engagio , formerly GVP of Global Marketing for Marketo. Engagio is a B2B SaaS software company focused on helping marketers and salespeople drive the best business value for their company.

Marketing 193

Marketing Intent Data Face-to-face Webinar Metrics 193

Zoominfo

MARCH 26, 2018

The differences between B2B marketing and B2C marketing run deep. These differences range from price point to length of sales cycle, to key buying motivators, and beyond. Today we’re putting our differences aside because we believe, there’s a lot B2B marketers can learn from their B2C counterparts. Ready to learn more?

B2C 209

B2C B2B Marketing Social Media 209

Pipeliner

SEPTEMBER 22, 2021

In this Expert Insight Interview, Bob Reish discusses responsibility and accountability and how our thinking patterns shape our actions. Excuses vs. Accountability. Excuses and blame are being thrown around more these days, especially in leadership, while responsibility and accountability are hard to come by. Looking Internally.

Account 52

Account Video Face-to-face Social Selling 52

Zoominfo

OCTOBER 5, 2021

The disconnect between marketing and sales is an age-old story. Research shows that 90 percent of sales and marketing professionals believe their strategy, processes, content, and culture are not aligned. This has major consequences for both the marketing team and their sales counterparts. “If

Lead Rank 130

Lead Rank Paid Content Marketing Qualified Lead Sales Qualified Lead 130

Crunchbase

MAY 11, 2023

As it’s become easier to connect with people over video chat and more common for employees to work from home, video prospecting has emerged as an invaluable strategy for sales teams. What is video prospecting? It involves creating personalized video messages you can send directly to prospects.

Account Based Marketing 52

Account Based Marketing Video Prospecting Top of Funnel 52

Pipeliner

DECEMBER 9, 2023

Plugging the Leaks: Expert Strategies to Prevent Lead Leakage in Sales Funnels In today’s competitive business landscape, lead leakage poses a significant threat to sales success. This issue arises when potential customers slip through the cracks of the sales funnel, hindering revenue growth and overall business performance.

Top of Funnel 59

Top of Funnel Funnel Sales Qualified Lead Lead Rank 59