RAIN Group

OCTOBER 11, 2023

Sales enablement teams regularly struggle to provide sellers with the skills and tools needed to get results like building pipelines , closing sales , growing accounts , and increasing win rates. It's a challenge to ensure sales training achieves desired outcomes, whether sales enablement is a team of one or many.

Sales Enablement 73

Sales Enablement Study Pipeline Training 73

Highspot

FEBRUARY 11, 2024

Now, I’m sharing more details about our first-sale teams’ strategy, including new talent joining us at a time when sales enablement has become essential to businesses’ go-to-market (GTM) success. I’m excited to announce that Martin Savitt has joined Highspot as our new sales leader for North America.

Enterprise 59

Enterprise Enterprise Sales Enablement Scale 59

Mindtickle

FEBRUARY 21, 2024

Not that long ago, it was rare for an organization to have a dedicated sales enablement team. But today, a whopping 84% of organizations invest in a sales enablement function. 0 % of organizations invest in sales enablement That’s not surprising. Those capabilities vary by role.

Sales Enablement 52

Sales Enablement Strategy Guarantee Exercises 52

Allego

AUGUST 2, 2022

Is your sales team operating at its best? You can with sales enablement intelligence—a data-driven approach to learning, coaching, and content to maximize revenue per rep. Why is sales enablement intelligence important? Yet a surprising number of sales teams operate that way. How do you know?

Lead Rank 118

Lead Rank Lead Scoring Sales Enablement ROI 118

SBI Growth

APRIL 9, 2014

Recently, over 300 individuals were asked to define sales enablement. 50% responded with creating sales productivity materials. There are many tools you can use to increase sales productivity. Account segmentation is likely one of the most important. You might be thinking, “Segmentation, are you kidding me?”

Segment 288

Segment Account Sales Enablement Sales Operations 288

Allego

AUGUST 28, 2023

In the ever-evolving realm of B2B sales , the landscape of buyer behavior has undergone a radical transformation, posing fresh challenges for sales teams and their sales enablement counterparts. As a result, organizations must have innovative sales enablement strategies that resonate with today’s B2B buyers.

Sales Enablement 62

Sales Enablement B2B Strategy Scale 62

Mindtickle

NOVEMBER 1, 2022

Given how much investment companies make in coaching sales reps, it’s not great to know that, commonly, 20% of sellers generate 80% of sales. Imagine the ROI that could be achieved if every seller were empowered to reach their monthly sales quota. This is why you’ve invested in sales enablement.

ROI 98

ROI Sales Enablement Lead Rank Marketing Qualified Lead 98

Partners in Excellence

AUGUST 15, 2022

A reader wrote me, “Dave do you think sales enablement professionals need selling experience?” ” It’s a follow on to many of the discussions about “Do sales managers need sales experience?” And as to, sales managers and sales enablement people–I think you know the answer.

Sales Enablement 95

Sales Enablement Hiring Engineering Scale 95

Showpad

MAY 7, 2020

You may already have a sales enablement program, initiative or function at your organization. If your enablement initiative drives sales results as expected, you don’t need to read this article. Myth #1: Sales enablement only adds more layers to and complicates tasks previously accomplished elsewhere.

Sales Enablement 134

Sales Enablement Lead Rank System Buyer Persona 134

Allego

JULY 15, 2021

Welcome to the Allego Customer Spotlight, where we share insights from conversations with customers who rely on Allego to help transform their sales learning and enablement. Mat spoke about the evolution of sales enablement and his advice for getting buy-in from senior leadership. Also, what does that mean for sales?

Sales Enablement 118

Sales Enablement Customer Coaching Sales Leadership 118

No More Cold Calling

JULY 13, 2017

Can sales managers influence the buying process? If sales close, you win. Then why are so many account based selling teams given revenue targets and let loose? Sales managers can, however, measure and manage the key sales activities and behaviors that drive revenue, and then set KPIs for those activities and behaviors.

Account 287

Account Referrals Cold Calling Ideal Customer Profile 287

Showpad

MARCH 3, 2020

Sales operations (sales ops) and sales enablement are terms used often within an organization. But how do they contribute to sales productivity and overall business performance? Sales Enablement versus Sales Operations. So, what roles do operations and enablement play in the process?

Sales Operations 100

Sales Operations Sales Enablement Hiring Compensation 100

Sales Hacker

DECEMBER 22, 2022

And many have turned to sales enablement. Related: What Is Sales Enablement? At Mindtickle, we recently commissioned a survey of 500+ sales leaders , sales reps, and sales-adjacent professionals to find out how they’re approaching sales enablement – and how that might change in the midst of a potential recession.

Sales Enablement 89

Sales Enablement Report Sales Methodology Hiring 89

Mindtickle

DECEMBER 28, 2021

There’s no denying that a good sales onboarding program is vital for new reps. A well-developed program will not only provide sales professionals with information about the products they’ll be selling, and the prospects they’re pitching. What sales enablement leaders are saying about onboarding.

Sales Enablement 98

Sales Enablement Face-to-face Hiring eBook 98

RAIN Group

APRIL 14, 2021

According to our research of sales, enablement, and company leaders: 64% prioritize increasing business with existing accounts. Despite this, only 8% of executives rate their account planning process as very effective. 62% prioritize improving customer retention, repeat business, and renewals.

Account 95

Account Retention Sales Enablement Research 95

Partners in Excellence

DECEMBER 1, 2020

I just had an outstanding discussion with a very bright sales enablement team. Some of the sales people were eating up the programs–but they were the consistent top performers. I think many sales enablement programs may face the same challenge. Who's Responsible For Sales Enablement?

Sales Enablement 88

Sales Enablement Territories Face-to-face Maximizer 88

Hubspot Sales

DECEMBER 15, 2020

If you started paying more attention to the sales enablement needs of your organization, you’re not alone. For sales organizations that have been waiting to implement dedicated sales enablement measures — the time is now. In 2020, Crayon placed even greater emphasis on sales enablement to support their sales force.

Sales Enablement 130

Sales Enablement Revenue Top of Funnel Hiring 130

Showpad

JUNE 9, 2020

Should you centralize sales enablement? Driving sales enablement impact requires the right set-up: strategic, formal and charter-based. Driving sales enablement impact requires the right set-up: strategic, formal and charter-based. No matter your definition of sales enablement, the data is straight forward.

Sales Enablement 121

Sales Enablement Lead Rank Strategy Guidelines 121

Allego

APRIL 28, 2022

This applies to sales enablement as much as any other department. With the right sales enablement platform , sales leaders and enablement managers can take a data-driven approach to sales learning, coaching, and content to drive better outcomes. 3 Key Sales Enablement Intelligence Metrics.

Sales Enablement 71

Sales Enablement Hiring Analytics Lead Rank 71

Pipeline

MAY 30, 2023

What makes sales teams win more deals? Turns out that sales enablement plays a key role in results. Sales enablement gives your sales reps the leadership, support, technology, content, and processes they need to close more deals consistently. Sales process: elite sales reps clearly know what to do and when.

Sales Enablement 52

Sales Enablement Top of Funnel Outsourcing Services Sales Qualified Lead 52

Vendor Neutral

MARCH 11, 2021

Where Is Sales Enablement Headed in the Future? How to Effectively Advance Your Sales Enablement Charter. Companies that are having success today know that sales enablement is essential. 5 Key Ways Sales Enablement Is Changing. Sales Enablement Is a Holistic Discipline.

Sales Enablement 72

Sales Enablement Sales Technology Collateral Lead Rank 72

Mindtickle

MAY 2, 2023

Odds are, if you’re a sales enablement leader right now, you’re operating your team much differently than you did less than a year ago. According to our 2022-2023 Sales Enablement Outlook Report , almost 40% of sellers achieve below 75% of their quotas. Less (or no) budget. More pressure. Heightened competition.

Sales Enablement 52

Sales Enablement Hiring Buyer Persona Case Study 52

DiscoverOrg Sales

FEBRUARY 1, 2019

Sometimes, that chat is a real, live sales professional, reaching out because they know what you’ve clicked on, when you clicked, how much you’ve read – and that the time is right to reach out. Welcome to the next generation of sales enablement chat. This is now “sales enablement chat,” and it’s powerful.

Sales Enablement 120

Sales Enablement Decision Maker Sales Qualified Lead Referrals 120

Highspot

OCTOBER 21, 2022

Sales is the engine that powers your company. But what’s powering your sales? By now it’s universally known that sales and sales team practices have undergone a tectonic shift in recent years. And, even more alarmingly, buyer needs and behaviors seem to be moving way ahead of the sales learning curve.

Sales Enablement 75

Sales Enablement Top of Funnel Scale Face-to-face 75

Zoominfo

NOVEMBER 22, 2019

Account-Based Marketing (ABM) always seems like a great idea … until you get into the nitty-gritty. When confronted with the details – database management, customer account segmentation, and content creation – many companies balk and decide that perhaps ABM isn’t the right road after all. Do you need to close big sales?

Account Based Marketing 218

Account Based Marketing Segment Ideal Customer Profile Account 218

Emissary

AUGUST 16, 2022

Sales enablement functions can serve organizations in multiple ways, from helping to craft the content sales teams need at each point in the funnel to training and coaching individuals. In celebration of the coming year, we’ve selected the 23 best sales enablement tools for revving up revenue this year and next. . .

Sales Enablement 52

Sales Enablement Tools Top of Funnel Hiring 52

Corporate Visions

JULY 2, 2020

The post The Three Waves of Sales Enablement by Tim Riesterer appeared first on Corporate Visions. But, just as the first wave of agricultural society gave way to the second wave of industrial society, so too Learning Paths transitioned to more situational, Territory Plan-based learning and enablement.

Sales Enablement 105

Sales Enablement Webinar Metrics Territories Top of Funnel 105

Janek Performance Group

JULY 25, 2023

All sales organizations need new business to thrive and grow. As such, they often prioritize new accounts. For salespeople, this means tighter budgets, more decision makers, and longer sales cycles. This makes effective account planning essential. However, it’s easy to take established accounts for granted.

Account 62

Account Decision Maker How To Course 62

Allego

FEBRUARY 2, 2023

10 Recommended DE&I Initiatives DE&I programs include many initiatives that revolve around what Dionn Schaffner, chief diversity officer at Aurea, calls the 4 Es: educate, empathize, engage, and expect to be held accountable. “It One resource that you may not think of is your sales enablement platform.

Sales Enablement 62

Sales Enablement Hiring Scale Resources 62

Mindtickle

AUGUST 30, 2023

Sales enablement teams play a pivotal role in equipping sales reps with the tools, knowledge, and strategies they need to excel. In today’s constantly evolving market, ready-to-deploy programs have emerged as a scalable and efficient approach to enhance sales effectiveness. The result? We think so.

Sales Enablement 52

Sales Enablement Face-to-face Scale Sales Methodology 52

Sales Hacker

OCTOBER 26, 2020

The same can be said for sales enablement. Earlier in my career, I helped build a global sales enablement team at Oracle Marketing Cloud that designed, deployed, and measured a sales onboarding program integral to a business unit responsible for $675M in annual recurring revenue. Sales Onboarding.

Sales Enablement 105

Sales Enablement Top of Funnel Hiring Ideal Customer Profile 105

Showpad

SEPTEMBER 1, 2020

Measuring the ROI of sales enablement is truly the master discipline. You learned about the three critical success factors of enablement , how to l everage sales enablement for digital transformation and how your leadership is required to lead through change. The result is expressed as a percentage or a ratio.

ROI 132

ROI Sales Enablement Forecasting Hiring 132

Showpad

APRIL 15, 2020

We all want to make more money, and if you work in sales, it’s also a major part of your job description. The digital age has transformed the way deals are made and accounts are won. There are endless avenues to win new business and with that comes new technology to make your sales strategy smarter. Ease of use. CRM integration.

Sales Enablement 85

Sales Enablement Tools Scale Software 85

Showpad

AUGUST 4, 2020

How do you scale sales enablement? Scalability in the context of enablement is the ability to expand services to growing audiences without adding more resources . For the sake of clarity, and you can feel the former analyst in me, let’s first put scalability in the context of enablement. For details, click here and here.

Scale 140

Scale Resources Sales Enablement Lead Rank 140

Showpad

APRIL 30, 2020

All professionals are under the gun to maximize return on investment, but arguably no one is more committed to boosting the ROI of sales enablement than the people responsible for implementing it. Quantifiable sales enablement ROI for the sales enablement director. improvement in win rates.

Sales Enablement 52

Sales Enablement ROI Scale Maximizer 52

Showpad

APRIL 29, 2020

Maximizing return on investment isn’t just important to a Chief Sales Officer – it’s foundational to their role. While individual sales representatives are tasked with hitting quotas, growing customer bases and increasing contract values, CSOs are ultimately held responsible for showing return on investment. Sales cycle lengths.

ROI 72

ROI Sales Enablement eBook Maximizer 72

Highspot

APRIL 13, 2023

The first State of Sales Enablement Report in Financial Services highlights opportunities for enablement to drive business outcomes in the industry SEATTLE, April 13, 2023 — Highspot , the sales enablement platform that increases sales productivity, today announced findings from the first State of Sales Enablement in Financial Services report.

Sales Enablement 52

Sales Enablement Report Tools Company 52