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A Guide to Building a Referral Network for Your SMB

Act!

However, most small and midsize businesses can’t afford expensive advertising campaigns to attract potential clients. That’s precisely what referral networks help you achieve. A strong referral network helps fill your sales pipeline with high-quality leads in your target market who are interested in purchasing from you.

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Leveraging Referrals to Build Your Network and Grow Your Business

Janek Performance Group

Sellers have always relied on word-of- mouth advertising between friends and family. They are recommendations from satisfied customers or others in your network or center of influence. Find those who have already referred others. Inquire if they will share their network. With referrals, the benefits are clear.

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Sales Intelligence Tools: A Guide to Predictive Prospecting

Zoominfo

What Do Sales Intelligence Tools Do? Ideal sales intelligence tools supply your team with up-to-date information about your prospects and addressable market — and how you can reach them. Why Use Sales Intelligence Tools? Here’s what you should look for: 1. Or can you?

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What Is Your Merch Actually Doing for Your Business Growth?

Smooth Sale

Brand merchandise is an age-old business tool that’s been in full swing at industry events and trade shows for decades. Luckily, targeted products for sale can be an excellent tool for helping to target your ideal audience. An impressive 85% of people also remember an advertiser after receiving a piece of branded merch.

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Do You Know Why Point-of-Purchase POP Displays Are Effective?

Smooth Sale

Point-of-purchase displays are a marketing tool every small business should take advantage of. This strategic marketing tool, if utilized correctly, can significantly enhance your business’s profitability and customer engagement. Educating Customers POP displays are not just about selling; they also serve as informative tools.

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Business Marketing Techniques You Have Yet to Try

Smooth Sale

Traditional marketing efforts involve techniques like advertising, email campaigns, and SEO. Trade shows are powerful marketing tools because they can immerse potential clients in the brand experience. Joint marketing campaigns can include co-branded advertisements and shared social media content.

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What is Spam? The Truth About Unsolicited and Cold Email

Zoominfo

Spam refers to those impersonal solicitations for pharmaceuticals, weight loss products, or investment opportunities. The Act applies to “any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service.”. Having the right tools helps with these bounce rates.