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11 Facebook advertising tips for small businesses

Nutshell

Facebook advertising provides uniquely specific targeting options, meaning businesses can use ads to appeal to a laser-focused audience. Facebook advertising can be a fantastic resource for small businesses. My best tip for Facebook advertising campaigns for small businesses is to expand your reach with a page post engagement ad!

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Pitch Your Product in Two Sentences

Mr. Inside Sales

Elevator pitch example #5: “ , at Tracks Advertising, our small business clients get the most comprehensive online exposure, the certified highest traffic and the most qualified leads in the industry—all at the guaranteed lowest rates. Where are you currently advertising online now?”. ON DEMAND SALES TRAINING THAT GETS RESULTS!

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Sales Training Courses: 5 Best Courses For 2021

LeadFuze

Stay Ahead With These Sales Training Courses this 2021! As the profession continues to evolve at a rapid clip, current and future sales leaders must constantly self-educate with sales training courses in order to remain on the cutting edge. An ABM marketer’s objective is to provide content that is stage-specific.

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4 Powerful Pricing Tactics That Have Nothing to Do With Discounts, According to Yocale's CEO

Hubspot Sales

They used three different signs to advertise a lemonade stand — one that mentioned time, one that mentioned money, and one that mentioned neither. Handling the “Price Is Less Everywhere Else” Objection Two price objections come up frequently: “I can get a better price from competitor Y” and “The price is less everywhere else.”

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How to Reach Decision Makers Every Time

No More Cold Calling

New research from Dave Kurlan and The Objective Management Group (OMG) backs up my claims. Sure, new hires get product training and information about how great their company is, but they have no clue how to reach decision makers quickly, build trusting relationships with prospects from the get-go, and learn inside info no one else gets.

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Why Small Business Sales Training Misses the Mark

Increase Sales

Some of the more forward thinking business leaders continually seek small business sales training to improve their business results. Many of these learning engagements are based upon objectives that have evolved from much larger organizations where marketing and selling are handled by two different departments. People buy from people.

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Prospects Are Not Buyers

The Pipeline

Most companies only train their salespeople to interact with these active buyers. Look at how certain brands advertise versus others. Talk to them about how they can achieve long term objectives, and you’re golden. Unless the person is a self-declared buyer, sales organizations struggle to engage and sell.

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