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4 Lessons B2B Marketers Can Learn from B2C Marketers

Zoominfo

The differences between B2B marketing and B2C marketing run deep. These differences range from price point to length of sales cycle, to key buying motivators, and beyond. Today we’re putting our differences aside because we believe, there’s a lot B2B marketers can learn from their B2C counterparts. Ready to learn more?

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Does a B2B Business Need a Different CRM Than a B2C Business?

Sales Hacker

B2B vs B2C CRMs — let’s break it down. Because I had found success with the CRM I was using, I decided to use the same software I had built the landing page with as a CRM for my sales efforts since it collected all the basic prospect information I sought. Can you use the same CRM software for B2C and B2B purposes?

B2C 74
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How to Use Email Automation to Nurture Prospects

Zoominfo

Compared to B2C marketing strategies, B2B marketers and sales professionals rely on educating their audiences to gain more leads and conversions. More scalable marketing strategies – Email automation enables Integration with other digital tools, making touchpoints trackable. Pick out the right email automation tool.

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What You Need to Know About Complex Sales

Gong.io

We’ll also describe each stage of the complex sales cycle and provide actionable insights for them. What is a complex sale? . A complex or enterprise sale is a high-value deal that involves multiple decision-makers and a lengthy process. What are the key elements of a complex sale? . before closing. Qualification.

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The B2B Marketer’s Guide to Virtual Reality

Zoominfo

Some tools become permanent fixtures in marketing strategies, while others fizzle out just as quickly as they enter the scene. Sales of VR and AR devices will reach $1.8 While B2C brands have embraced VR/AR on a large scale, B2B marketers have been slower to adopt this new technology. Shorten your sales cycle.

B2B 154
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B2B Blog Post Round Up: Marketing Tech, Direct Dials, and More

Zoominfo

The problem is, with so many technologies crowding the market, companies struggle to determine which tools are the best fit. What’s more, only 9% have and use the tools they need ( source ). Today, we break down the most important categories of marketing tools. Direct Dials: The Secret to B2B Sales Success.

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Just Email Me Something….

Mr. Inside Sales

This tells you how cooperative your prospect is, and so how cooperative they will be throughout the sales cycle.) Join Our Next Training: Agenda 7-Week, Comprehensive B2B & B2C Inside Sales Training Program. Actually open the email. Blow you off with another objection. And then watch as more deals roll out of it!