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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. Keep reading! Let’s get into it!

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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. Keep reading! Let’s get into it!

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3 Reasons to Normalize Your Data

Zoominfo

For example: Say you want to know how many contacts with a job title of “director” were collected in your most recent campaign. Ensuring multiple data sources are standardized as they join your database is important for critical go-to-market activities such as customer segmentation , territory planning , and prospecting.

Data 130
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Case study: How Zuora drives 60%+ of its growth by outbound, even when accounts need nurturing for years

Close.io

No joke, we’ve spoken to CEOs who want to make money on outbound prospecting in 90 days, but when asked how long their sales cycle is, they answer “four to six months.” Outbound marketing + outbound prospecting = account-based outbound. More often than not, revenue leaders are impatient for results now.

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How SMS Can Elevate Your Marketing Programs

Sales and Marketing Management

A short code is just that — a short five- or six-digit number that is capable of sending SMS messages at high volumes within a territory. Short codes are meant to be used if you need to send messages in bulk (burst capacity of dozens or hundreds per second), and are provisioned per territory. and the U.K.,

Marketing 177
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How to Use Intent Data & the Freemium Model to Book More Enterprise Meetings

Sales Hacker

By tuning into this data in real time, we can systematically identify and target the personas in our territory who are most likely to convert to customers. It’s important to make sure your request is processed for your account executives’ territories. Strategy: Freemium user data is arguably the most compelling form of intent data.

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The Data Will Bring Us Together: Relationship Therapy with Sales and Marketing

DiscoverOrg Sales

That’s just one example of how you can use multiple data points to launch more effective marketing campaigns. Location data for marketing campaigns. What are some ways you use multiple data points to launch more effective marketing campaigns? (We hosted the overflow at the location next door.).