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Training Incentives Are Vital in the Digital Sales Era

Sales and Marketing Management

As a longtime member of the incentives industry, I am often asked what businesses can do to better manage their sales teams and their relationships with their channel partners in the constantly changing world. A closer look at a sales training incentive program. Why is this a trending incentive initiative? their skills.

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Why You Need Social Influencers

Sales and Marketing Management

B2C companies that harness this trend of reaching ad-skeptical consumers are beefing up their coffers big time, so why are some B2B companies not following suit? B2B entities wrongly think they’re selling to just corporations. News flash: Every organization is made up of people, people who put a lot of trust in social media.

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How to Get the Most Out of LinkedIn Sales Navigator in 2021

Sales Hacker

LinkedIn has been around for less than two decades, but it’s already changed the way we sell. Social media has created new channels for sales reps to conduct research on prospective customers, connect with leads, and build relationships. LEARN MORE: Is social selling killing your LinkedIn strategy ? DID YOU KNOW?

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How to Use Social Media to Recruit Channel Partners

Allbound

For the longest time, channel partner recruitment put vendors in the driver’s seat. However, with the rise of digital channels and the inbound perspective on marketing, partners are able to be more picky about whom they work with. To make your channel partner program recruitment efforts successful, use these tips: .

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CMO: Sales People are Cavemen

SBI Growth

Start with an audit of the sales team’s LinkedIn profiles and activities. Have they set up their profiles to reflect both their personal and the company brand? Is the profile set up based on your buying process maps? Incent them correctly and you get what you want. Mis-align incentives and you get nothing.

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Expert Tips for Improving Sales Operations Efficiency

Highspot

Shifting Customer Expectations Digitized selling has changed customer-business interactions. Modern customers expect personalized, connected experiences across multiple channels, from online to in-person. Information is lost, follow-up is delayed, and the entire sales ops process is disrupted. As a result, data silos emerge.

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Sales Referral Strategies that Will Triple Appointments and Explode Sales

Vengreso

With so many channels available for sales reps to connect, engage, and nurture relationships with potential buyers, getting sales referrals has become even more critical than before to book more sales appointments and grow the sales pipeline. I believe that option 2 and 3 listed above are just as effective as picking up the phone.