Remove Channels Remove Incentives Remove Media Remove Sales
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Keeping close to channel partners

Sales and Marketing Management

Author: Paul Nolan As with everything else in 2020, many B2B companies’ relationships with channel partners, which are critical to their success, have been disrupted. The “surprise and delight” treatment that is widely used to keep internal employees engaged is equally effective with channel partners.

Channels 156
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10 Ways To Boost Your Sales Incentive Strategy

Sales and Marketing Management

Author: George Kriza, CEO, MTCPerformance Your organization wants to drive sales with an incentive program. Here are 10 of the most important elements in designing and deploying your next incentive campaign. Here are 10 of the most important elements in designing and deploying your next incentive campaign.

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5 incentive travel trends for 2019

Sales and Marketing Management

Author: Paul Nolan Meetings and incentive travel professionals agree that Brexit will impact their industry, but they differ on what sort of impact it will have. The British-based C&IT Magazine recently summarized five incentive travel trends that will impact programs in 2019. We are moving from incentive travel to ‘Instatravel.’

Travel 120
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Firing up the revenue engine post-crisis

Sales and Marketing Management

Being well-prepared and truly understanding how to get your people, your operations and your sales back and running at full bore will be essential for survival. As organizations emerge from the pandemic crisis and fire up their sales engines, it’s clear that the channel must adapt?— Reinforce channel support.

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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

If one of your goals in 2021 is to grow your online sales, you’re not alone. Also, make sure to include a contact page and a form, along with links to your social media profiles so that your audience can engage with you. Make each piece of content valuable to your audience (read: not just sales copy). Never fear. Informational.

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TikTok-Like Videos Have Multiple Applications

Sales and Marketing Management

One great way to start is to use insights garnered from TikTok’s playbook, says Sean Gordon, founder and CEO of vidREACH, a personalized video email and sales engagement platform. This approach doesn’t have to be restricted to social media. Video engagement requires seconds, not minutes. Videos open the door to deeper connections.

Video 156
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If Done Right, Your Referral System Won’t Actually Cost a Thing

No More Cold Calling

It’s also the ultimate sales advantage. Sales has always gotten a bad rap, but it’s gotten much worse as sales channels have evolved. Sales has always gotten a bad rap, but it’s gotten much worse as sales channels have evolved. Now they have a wide-open platform on social media and email.

Referrals 289