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Expert Interview: Nancy Sperry on Channel Partner Enablement

Allego

Channel sales are in the spotlight. I joined Nancy Sperry , Allego’s Vice President, Strategic Partnerships and Business Development, on Zoom to discuss current challenges and opportunities for channel sales. Nancy was recently named to the CRN Women of the Channel list for 2022. It’s really cool.”.

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Activating Your Virtual Sales Force: Inspire, Educate and Connect Your Sellers Remotely

Sales and Marketing Management

Author: Doug Bushée and Shayne Jackson Last March, sales leaders had to quickly shift from enabling in-person sellers to enabling virtual sellers. Now, as we dive deeper into a new year, sales leaders are tackling another issue. Many sales organizations have pivoted to virtual events rather than simply canceling major sales events.

Education 194
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Sales Talk for CEOs: Going from the Wild Wild West to Sales Structure with Michael Katz (S4Ep20)

Alice Heiman

Because Michael didn’t know sales his strategy took a unique approach and one that I often recommend for the early days. Michael soon hired a sales leader and looking back, what he realizes is that he waited too long to bring in sales enablement. 18:28] Fine-tuning the sales organization and aligning the different functions. [26:45]

Hiring 62
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Sales Talk for CEOs: The Easiest Way to Get More Business with Barry Trailer (S5Ep5)

Alice Heiman

CEOs, do you want to unlock the secret to sky-high sales? Barry Trailer from Sales Mastery Advisors highlights a goldmine of opportunity: diving deep into repeat and referral sales. Interestingly, the survey suggests a direct link: the stronger the processes and relationships, the better the sales performance.

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How This CEO Bootstrapped A Sales Team

Alice Heiman

EventMobi’s early sales model was classic founder led with Bob doing it all from mining his network for leads to closing deals. His decision to bootstrap versus take external investment meant that hiring an experienced sales leader was out of the question. Growth was great, annual sales revenue soared. How did he do it?

Hiring 131
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AI’s Role In Sales and Marketing

Sales and Marketing Management

That question kicks off the new book “Pivot to the Future” by three thought leaders from the consulting giant Accenture. There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI Sales will rely on data and insights more than ever before.?The What AI is not.

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4 Pillars To Creating a Successful Sales Plan

Vengreso

A sales plan or sales strategy can be the difference between an organization merely surviving, or a company exceeding all sales objectives. With so many ups and downs this year, as well as company pivots and new long-term strategies, sales planning is more important than ever before for success.