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How to Drive Loyalty with Email Campaign Marketing

SalesFuel

But that’s squandering the power email has to inspire and fuel loyalty among customers. Here’s how you can use email to drive brand loyalty during your client’s next campaign. According to a study by Marigold , 50% of consumers made purchases from emails within the last year. What Email Traits Inspire Customer Loyalty?

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Holistic Customer Service: Why Customer Experience Is a Shared Responsibility in the Company

Pipeliner

The concept of customer service has evolved from a post-sale afterthought to a key driver of business success. Today, it’s not just about solving customer problems but creating an experience that resonates with them at every touchpoint. This brings us to the core concept of holistic customer service.

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5 Ways to Build Up Customer Loyalty

Zoominfo

Why does a customer remain loyal to a particular brand? Businesses have posed the question of how to build and strengthen customer loyalty throughout history. The good news is, there are plenty of ways for your company to earn trust and loyalty from your customers, even in today’s busy marketplace.

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Why Messaging Is Great for Customer Loyalty Programs

Sales and Marketing Management

Author: Tobias Goebel Customer loyalty programs are a critical marketing tool for many businesses, and it’s clear to see why: they reward return customers, provide touchpoints to drive sales, and help provide insight into customer experience and behavior. So what does this mean for customer loyalty programs?

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Relationship Revolution: How Small Agencies Build Loyalty & Client Advocacy

BuzzBoard

It cultivates a positive business rapport and significantly increases client loyalty. This closeness is crucial in building trust and loyalty. Research has shown that businesses with high customer loyalty grow at twice the rate of their competitors. A smaller client base allows for personalized solutions.

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How To Boost Client Retention – Without Customer Service or Account Reps

Sales and Marketing Management

Author: Ajay Gupta It’s well-known that keeping customers is much more cost-effective and profitable than securing new clients. Harvard Business Review estimated that customer acquisition is 5 to 25 times as expensive as customer retention. We use account managers and customer service reps on only a very limited basis.

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Excellent Customer Service Is Your Company’s Secret Weapon

Sell Integrity

In a world where customers have more options available to them — and more ways to vent frustrations publicly — you can’t afford to drop the ball on excellent customer service. Last week was National Customer Service Week , an annual — and now global — event devoted to celebrating the people who make customer service happen.