article thumbnail

Sales Talk for CEOs: Case Studies Close Deals with Julian Lumpkin (S4Ep16)

Alice Heiman

If CEO, Julian Lumpkin, learned one thing from his sales career it was to follow what the most successful sellers were doing and do that. Before starting SuccessKit, he learned to use case studies to sell and realized that his company didn’t have a way to produce these. It paid off.

article thumbnail

Real Results: Inspiring Small Business Outreach Case Studies

BuzzBoard

The Importance of Customer Acquisition Strategies in Small Business Outreach The digital landscape provides small businesses with a wealth of opportunities to reach and engage customers. In this regard, small business outreach case studies can offer substantial value. The results of their campaign were impressive.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Keys to a Great Case Study Presentation in Sales

Marc Wayshak

Nowadays, we want to use case studies or case study presentations to ultimately connect where the prospect is now to where you’re going to take them. In this video, I’m going to show you 5 keys to a great case study presentation in sales. Check it out: 1. Think of any great movie plot. It’s not about you.

article thumbnail

New Study: Customer Experience Best Practices

Miller Heiman Group

In our “ Customer Experience Best Practices Study ,” researchers from Miller Heiman Group explore the business case for investing in a customer experience strategy to drive revenue performance. Customer loyalty. Customer loyalty. Get the Study. Customer Experience Practices Translate Strategy Into Action.

Study 67
article thumbnail

In the Race to Win More Customers, Sales Needs Digital Transformation

Discover the results and why investments in digital transformation and automation are pushing sales teams ahead. Salesforce users were surveyed about the forces shaping today's workplace.

article thumbnail

Pharma Sales Enablement Case Study: How Abbott Enables its Customer-facing Teams

BrainShark

Abbott Structural Heart ’s former US Sales Enablement Leader Jason Gwilliam and Bigtincan’s VP of Life Sciences Mads Bjarni-Kornbech sat down at this year’s NEXT Normal conference to discuss pharma sales enablement, covering topics like: How to benefit from sales enablement and readiness. How customer expectations have changed.

article thumbnail

Showcase Your Expertise & Win Clients: Using Case Studies for Effective Lead Nurturing

BuzzBoard

Understanding the Power of Case Studies in Lead Nurturing for Digital Marketing Agencies Understanding the dynamics of lead nurturing with relevant case studies can significantly enhance your client base, bolster your brand reputation, and foster business growth. Here are some effective techniques to utilize case studies.

article thumbnail

Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Studies show failure to align sales and marketing teams around the right processes and technologies costs B2B companies 10% or more of revenue per year. In today’s B2B business environment sales and marketing can no longer operate in silos. Join us for the fourth amazing episode in our Salesforce efficiency series!