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Data, Data, Everywhere…….

Partners in Excellence

.” Today, we seem to face the same thing in selling, except now it’s data. We have more ability to collect data, about customers, about the performance of our marketing initiatives, about the performance of our sales people. But the data (hmmmm) shows exactly the opposite thing.

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If Data is Not in Your CRM, Does It Exist?

SBI

Now, let’s apply it to sales. “If If data about your customers and prospects isn’t entered into your CRM, does it even exist?”. I asked this question recently to a handful of sales executives and the answer was, “we have mandated that all info needs to be entered into the CRM, but quite frankly, the reps aren’t doing it.”

CRM 139
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For Marketing, Digital Transformation Has Always Been about Data

Cincom Smart Selling

For marketing, digital transformation has always been about data. Data has been the essential raw material used to identify market segments, market size, audience, buyer preferences, message content, contact qualification and all the other metrics and values required to market a product. Where Does Marketing Get Its Data Today?

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How to Revolutionize Your Sales Enablement Strategy in 2021

Zoominfo

Here at Chorus, we parsed a lot of data in 2020. Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. That’s why putting plenty of focus on sales enablement will be crucial for 2021.

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4 Ways to Achieve Better Personalization with Inside Sales: How a Data-Driven Approach Will Help Your Reps Work Smarter. @TechTarget

SBI

But migrating from a traditional cold calling model to one that requires a high-level of customization can be challenging, even for the most sophisticated inside sales environments. As a sales technology and data provider, a key element of our process, similar to any provider in this space, is onboarding.

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How to Revolutionize Your Sales Enablement Strategy in 2021

Zoominfo

Here at Chorus, we parsed a lot of data in 2020. Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. That’s why putting plenty of focus on sales enablement will be crucial for 2021.

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What is Sales Enablement? Definitions and Best Practices

Pipeliner

Sales enablement is a process that helps businesses equip their sales teams with the resources, tools, and information they need to improve their performance and close more deals. In today’s competitive market, sales enablement has become an essential strategy for any business that wants to stay ahead of the competition.