article thumbnail

2 Birds with 1 Stone: Getting Ads and Link Building at the Same Time

Sales and Marketing Management

Author: Kostas Chiotis Picture this: your company wants to boost its sales with an incentive program. At the same time, your PR and SEO should work together to ensure that any paid sponsorship, such as for a B2B corporate event, are “no follow” so that you don’t risk a Google penalty. You Can Set Clear Guidelines for Media Outreach.

article thumbnail

Competition: The Invisible Enemy of Compensation Planning

SBI Growth

This is the year to shake things up. Discover tactical solutions to get the most out your incentive comp dollars. It''s a useful guideline but does not answer the following questions: How much is the competition paying for sales talent? How do competitors structure incentive payouts? Follow @jdkenney.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2 Ways to Turbocharge Your Sales Strategy

SBI Growth

Otherwise, your sales team will be eaten up. Gather data such as LinkedIn connections, Twitter followers and social selling activity. Some best practices related to both of these strategies must be followed. Create social media guidelines and make them part of your job descriptions and accountabilites. Follow @pseidell.

Strategy 310
article thumbnail

3 Keys to Building an Effective Commission Plan

The Spiff Blog

Maybe your company is a start-up working in the customer acquisition phase and pounding the pavement hard. But remember that while the execs are driven by revenue and low customer churn, your sales reps are driven by their incentive compensation plans. Why are you changing the incentive compensation plan?

article thumbnail

Six Types of B2B Website Visitors and How to Greet them with Chat(bots)

Zoominfo

But how do you effectively leverage chat on your website that isn’t just another pop-up? Here are some fundamental guidelines for your greeting messages. Here is a breakdown of the six types of visitors you will see on your website, followed by steps for greeting each one via your chatbot or a team member. Greeting Messages.

article thumbnail

Six Types of B2B Website Visitors and How to Greet them with Chat(bots)

Zoominfo

But how do you effectively leverage chat on your website that isn’t just another pop-up? Here are some fundamental guidelines for your greeting messages. Or, you can offer an incentive in exchange for more information: 3. Or, tell them there’s more from where that came from and sign them up for new content updates.

article thumbnail

Why Your Sales Forecast is Not Accurate and How to Fix It | Nabeil Alazzam - 1542

Sales Evangelist

Through sales incentives! Using sales incentives and data-driven forecasting, Nabeil encourages his salespeople to reach specific and measurable objectives. Understand your different customer segments and establish guidelines within each audience as data points. How can incentives help our forecasting?