The Sales Readiness Blog

JANUARY 31, 2022

Do you wonder why the most successful sales leaders in your organization reach their goals every quarter? They focus on ROI when engaging with customers and prospects.

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The Brooks Group

DECEMBER 10, 2018

A sales training initiative can be one of the most impactful things you can do to improve your organization’s success. In over 40 years in the industry, we’ve learned that the ROI for a sales training initiative is greatest when live instructor-led training is followed up by a strategic sales training reinforcement program.

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The Brooks Group

DECEMBER 10, 2018

A sales training initiative can be one of the most impactful things you can do to improve your organization’s success. In over 40 years in the industry, we’ve learned that the ROI for a sales training initiative is greatest when live instructor-led training is followed up by a strategic sales training reinforcement program.

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Maximizer ROI Training How To 40

Highspot

OCTOBER 24, 2023

Sales training can be like sailing the high seas – an always-on adventure where focus, navigation, and teamwork are vital. We’ve curated a collection of the best sales training tips so you can build a program that will put wind in your team’s sails to navigate an uncertain selling landscape and outperform every quarter.

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Highspot

APRIL 14, 2023

Sales training programs that educate and prepare your team to anticipate rather than react to challenging sales situations is key. Why Sales Training Programs Fail Most organizations use some type of LMS for onboarding new hires or retraining current staff.

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Highspot

APRIL 14, 2023

Sales training programs that educate and prepare your team to anticipate rather than react to challenging sales situations is key. Why Sales Training Programs Fail Most organizations use some type of LMS for onboarding new hires or retraining current staff.

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Highspot

JANUARY 19, 2022

Sales training programs are often like that — but they don’t have to be. When done right, they can improve your team’s performance and help you move closer to your sales goals. The trick is knowing what training program and techniques to use. Why sales training is important. or a 353% ROI.

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BrainShark

MAY 2, 2022

Virtual sales training is any synchronous or asynchronous learning provided online or via a digitalized experience. This means training can be delivered across multiple locations simultaneously and, in the case of asynchronous learning, at any time that’s convenient for the trainee. Assessing whether reps are ready to sell.

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No More Cold Calling

AUGUST 20, 2015

If you’re a sales manager, you’ve probably even said it. The problem is that sales reps neglect important activities during early stages of the sales process. Unless you address the broken links in your prospecting system , your sales reps will continue to struggle. That’s just the symptom. Save your money.

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CloserIQ

OCTOBER 30, 2018

If you consider sales training to be the first of several steps toward boosting profits, it’s easy to see why it’s such a crucial investment. Sales training lays the foundation for future revenues by increasing your team’s satisfaction, loyalty and competence, all of which improve their interaction with the customer.

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The Digital Sales Institute

NOVEMBER 16, 2018

What are the benefits of undertaking a social selling training course and what can a salesperson expect to learn? The impact of social selling on the sales process is something salespeople and especially sales management can struggle with. The Social Selling Training Course. Social selling plan.

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Vengreso

JUNE 16, 2022

Google, Facebook, Microsoft, Adobe, SalesLoft, Outreach, and every other sales organization of companies globally have as a result of Covid-19 been forced to pivot. A virtual sales training program can and will help remote selling teams and sales management grow sales opportunities and close more sales pipeline.

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BrainShark

MAY 3, 2022

Building and maintaining an effective sales training program is a difficult and continuous process. Brainshark , a Bigtincan company, is a sales enablement solution that: Makes creating training content easy. Helps you track sales reps’ learning progress. How long will your training materials be?

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The Brooks Group

JANUARY 21, 2020

Sales training can be one of the most critical investments you make for your team. Salespeople often resist training, viewing it as a hassle that takes them away from their work. In fact, according to Training Industry , more than a quarter of salespeople feel that their sales training is ineffective.

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Janek Performance Group

JULY 15, 2022

When a sales rep asks us point-blank, ”What is the best way to follow-up with a prospect that goes silent?“ It’s a real question we hear often, and we know sales reps are not wanting to hear a vague reply like, ”It depends on your situation.” They are looking for practical advice to a real-world sales problem.

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Zoominfo

AUGUST 18, 2021

We can already see your carefully-honed management sensibilities bristling. Sales managers tend to train sales reps to avoid mentioning pricing on an initial approach call ! In fact, a more purchase-ready prospect is likely to know more about the variety of products on the market. See the Data for Yourself.

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Emissary

SEPTEMBER 20, 2022

Recently, enablement has flexed to provide better support for sales in the face of the post-pandemic business environment and increasingly demanding technology buyers. Sales enablement can teach product knowledge, but soft skills are harder to nurture. Train Early, Often, and in Small Doses. Customize Training for Individuals.

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Awarathon

DECEMBER 15, 2023

Part four of our five-part series is a hugely hot topic in sales enablement. Getting the most out of every coaching and training session is key to increasing sales velocity and conversion rate. Sales Training Approach Every business wants to increase its sales, the key to growth. Let’s take an example.

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The Brooks Group

APRIL 22, 2020

For those who are missing the sense of immediacy that comes with selling a customer or prospect face-to-face, now is a golden opportunity to turn your focus to a level of fulfillment that can restore your sales team’s sense of purpose in the world. As in, right now.

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Chorus.ai

SEPTEMBER 22, 2020

All focus was on maximizing growth, and frontline sales managers were most worried about what to do if their reps were regularly exceeding quota. It’s altered so much of the context surrounding sales, from the kinds of companies able to buy to the language that wins deals. But COVID-19 has drastically changed this environment.

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ROI Buyer Persona Churn Follow-up 118

Sales 2.0

FEBRUARY 15, 2023

The Sales Conversation is where the action is Applying AI to analyzing sales conversations is the highest ROI opportunity for companies, Paul says. “To To me the sales conversation is ‘where the action is.’ Forecast management needs to be overhauled A third area ripe for AI is forecast management. “In

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MEDDIC

AUGUST 10, 2023

In the world of business, decisions are often guided by one underlying principle: return on investment (ROI) , something directly resulting from METRICS. ” In this article, we delve into the depths of the MEDDIC sales methodology and how its focus on metrics and ROI is revolutionizing the way companies and customers engage in business.

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Janek Performance Group

MARCH 1, 2023

” a new sales hire proudly told me early in my sales management career. ” This article explores basic financial terms and why sales reps need to learn them. For example, most sales reps understand ROI, return on investment. “I just closed a deal with a 60 percent gross margin!”

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Highspot

JULY 6, 2023

In this guide, we’ll explore the key sales skills that will equip your reps with confidence and boost sales. With proven sales training strategies and ongoing coaching and enablement, reps will be ready to tackle the art of selling. Why are Sales Skills Important?

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Zoominfo

AUGUST 5, 2021

The instability and threats to survival so many companies are facing have resulted in longer sales cycles and increased executive presence on calls (up 53% from a pre-COVID-19 baseline). We’re seeing more meetings per closed-win and more buyer-side focus on how a product will immediately provide ROI.

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Janek Performance Group

JULY 11, 2023

A sales manager recently asked, “Is cold calling effective?” My answer was not an attempt to be glib or elusive, but rather a factual observation from working with hundreds of sales teams. There are sales teams who find cold calling effective, while there are others who think it is useless. I replied, “Sometimes.”

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Zendesk Sell

FEBRUARY 12, 2019

Visually, each CRM reports on information differently, but all can quickly capture a large amount of information on everything from leads to goal tracking, sales to follow-ups. Below, learn how to use each of the five most important sales reports to be a successful sales manager.

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No More Cold Calling

FEBRUARY 6, 2014

Yes, they also have the technical expertise, but their people skills are what enable them to prospect well, develop relationships, and close business. CEOs and sales leaders across industries tell me that their people routinely email and send text messages to clients, and then complain that they can’t reach their contacts.

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Zoominfo

AUGUST 18, 2021

Mention Pricing on Cold Calls We can already see your carefully-honed management sensibilities bristling. Sales managers tend to train sales reps to avoid mentioning pricing on an initial approach call. In fact, a more purchase-ready prospect is likely to know more about the variety of products on the market.

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Sales Qualified Lead Lead Rank Lead Scoring Leads 100

SBI

JUNE 28, 2021

Once sellers are past their onboarding period, you should be observing their sales KPI’s, so that you can provide proactive recommendations for additional training to those falling behind. Q: What steps can Sales Enablement leaders take to best facilitate their prospects’ decision-making given that interactions are likely remote?

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Pipeliner

MAY 26, 2023

Sales enablement refers to a set of processes and tools that are designed to help salespeople sell more effectively. It includes training, coaching, content creation, and technology solutions that are tailored to the needs of the sales team.

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Zoominfo

AUGUST 5, 2021

The instability and threats to survival so many companies are facing have resulted in longer sales cycles and increased executive presence on calls (up 53% from a pre-COVID-19 baseline). We’re seeing more meetings per closed-win and more buyer-side focus on how a product will immediately provide ROI.

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Sales Enablement Webinar Metrics Top of Funnel Strategy 100

The Pipeline

AUGUST 7, 2018

Prospecting for new opportunities is a tense activity especially telephone prospecting. They see and deal with things at the symptom level, yet most sellers, encouraged and trained by the sales enablement teams, are still out there trying to engage by speaking to cause while ignoring the symptoms. By Tibor Shanto.

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Allego

AUGUST 13, 2020

In February, just before organizations around the world began adjusting to most sellers and buyers working from home, I sat down with Forrester Principal Analyst Mary Shea to discuss sales training and productivity. Mary’s expertise is B2B sales with a focus on how business leaders can adapt to the empowered buyer.

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ExecVision

APRIL 23, 2018

Depending on the day I am the prospector or the prospected, the hunter or the prey. With all of these challenges, how do you get ROI from trade shows, conferences, and events? While you’re having a conversation, remember that people want to be treated like people, not prospects. This isn’t the time for a hard sales pitch.

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Allego

JULY 31, 2023

They need access to multiple things related to their job, such as how to use sales tools, sales collateral, product information, presentation decks, HR documents, and training materials. So, you want to create a team of people to lead, train, curate content, and design the sales content management experience.

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No More Cold Calling

JUNE 19, 2014

Think you’re getting away with cold calling and pretending you’re best buddies with your prospect? When you receive referral introductions from people these executives know and trust, your prospects (and their gatekeepers) will happily take your call. Read “ [Message to Management]: It’s Not Your Problem.”). Think again.

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