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What is the State of Marketing in 2013

Score More Sales

You can download the complete results from the IBM State of Marketing 2013 Global Survey. According to IBM’s Jay Henderson, Strategy Program Director, they identified three traits that the leading marketers all have: They know the customer and the individual in context – applying technology accordingly. (I

Marketing 241
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Change Your Sales Teams Bad Habits Before 2013

SBI Growth

Complete a Time Study. This is critical to the success of the study. The study told us this customer needed to reprioritize time in several different areas: Internal Email. Customer Issue Resolution. Communicated to all customers calling customer service would speed up service.

Hiring 310
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How to Avoid Wasting Money on a Compensation Assessment

SBI Growth

HR leaders, get ready for the 2013 Sales Kickoff by fixing the flaws in your compensation plan today. And get your hands on a Competency Grader for compensation assesement providers as part of SBI's "Make The Number 2013.". Rinse and Repeat: The Annual Comp Study. The standard comp study may be dangerously inadequate.

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Your Passion Helps Decide Your Success

The Sales Hunter

If you want to be successful, your customer needs to see, feel and hear your passion when it comes to assisting them. I have yet to see a study that accurately shows how much passion can impact sales, but what I’ve found is salespeople who are passionate simply close more sales. Blog Customer Service'

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IBM Watson Now Smarter than When on Jeopardy

Score More Sales

When I was at the Smarter Commerce Global Summit in Nashville this year, I wrote about the news that Watson would be starting to use AI expertise to help in customer service applications. Studies vary with increases in success with coaching to be up to an 88% increase in revenues. Remember R2-D2? Quota Attainment is Declining.

Lead Rank 178
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Smarter Commerce Global Summit 6 Tips for Midmarket Companies

Score More Sales

The event theme was Your Customer in Context , and all the keynotes as well as many of the sessions I attended reinforced the idea of relating to the customer on their terms, where they are, when they want your interaction. Marketing Study Update. Procurement Study. More on that in a follow up post. Press release here.

Company 208
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Sales Leaders Can Close Big Deals in Q4 by Reducing Customer Risk

SBI Growth

The holidays are an obstacle to getting face time with prospects and customers to secure those last minute deals. Click here to get free advice on how your peers are planning for a busy Q4 and 2013. Provide case studies that prove you can execute. Case studies help reduce your customer's fear of risk.

Closing 303