Remove 2018 Remove Channels Remove Marketing Remove Positioning
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How to Avoid the Biggest Hiring Mistakes in 2018

Zoominfo

Recruiters have a lot at stake every time they fill an open position because a bad hire can hurt a business in a number of ways. If you aren’t familiar, a candidate persona is a semi-fictional profile of your ideal candidate for any given open position. For example– let’s say you’re hiring a marketing copywriter.

How To 178
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November 2018 B2B Blog Post Round-Up

Zoominfo

Similar to the content published here on the ZoomInfo blog, these pieces are intended to help sales, marketing, and recruiting professionals with their day-to-day job responsibilities. The B2B Marketer’s Guide to Social Media Holidays. The Beginner’s Guide to Marketing Attribution Modeling.

B2B 113
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Top 10 SalesTech Blog Posts of 2018

SBI

Top 10 SalesTech Blog Posts of 2018 . 2018 was the year where the SalesTech market forces created reactions of substantial impact. 2018 was the year where the SalesTech market forces created reactions of substantial impact. Top 5 guest posts 2018. Nancy Nardin, Smart Selling Tools. Continue reading.

SAP 94
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Here’s How to Hit Sales Numbers

Sales and Marketing Management

Continuing with the trend, 2018 is forecasted to be no different, with research revealing 42 percent of today’s buyers are less likely to spend time with sales reps. . A channel that gets an unfair rap is the traditional cold call, especially considering its effectiveness when combined with email and social channels.

How To 263
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5 Ways to Attract More Channel Partners

Allbound

If you’re running a channel sales operation, you know that attracting the right partners is crucial. Currently, 60 percent of channel partners report needing better systems and processes to ensure quality, which means you need to have a solid recruitment plan in place. Here are five ways to attract the best channel partners: 1.

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Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. The evolution of Sales & Marketing into Revenue Ops & Customer Ops.

Trends 96
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Mission Impossible: Making Hard Choices as a First-time CMO (Part 2)

DiscoverOrg Sales

Today’s CMO position – “ a minefield where many talented executives fail ” – requires the courage of conviction to survive. This means creating a vision and a plan, setting goals, building relationships, understanding your product, and implementing analytics so your marketing strategy is data-driven. Neither is hesitation.

ROI 171