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16 Technology Trends Shaping eCommerce in 2020

Hubspot Sales

If the first few months of 2020 have taught us anything, it’s that uncertain times can call for quick pivots to sales and marketing plans. Businesses have had to evolve quickly with trade shows, events, and in-person sales meetings being canceled for the foreseeable future, likely throwing a wrench in many 2020 sales and marketing strategies.

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36 Virtual vs. Face-to-Face Communication [Stats to Know in 2022]

Hubspot Sales

As some companies are considering a return to the office in 2022, many are struggling with whether to stick to virtual meetings or resume face-to-face communication. In 2020 the term "zoom exhaustion" was used, but there was no scientific explanation until recently. million in 2019 to $671 million in 2022. Zoom had a 40.7%

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65+ Statistics About Artificial Intelligence

Zoominfo

Gartner predicts that through 2022, 85% of AI projects will deliver erroneous outcomes due to bias in data, algorithms, or the teams responsible for managing them ( source ). In the banking sector, Juniper forecasts the success rate of bot interactions to reach over 90% in 2022 ( source ). Obstacles to AI Adoption. Virtual Assistants.

B2B 247
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54 B2B Mobile Marketing Statistics for 2020

Zoominfo

We’ve rounded up some of the top mobile marketing statistics you should know going into 2020. That number is expected to surpass $280 billion by 2022 ( source ). That number is expected to total 333 billion by 2022 ( source ). 91% of social media users access those channels on mobile devices ( source ). Let’s get into it!

B2B 100
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Top 5 B2B Sales Predictions for 2022

KO Advantage Group

Based on what we’ve seen since 2020 and 2021 the digital transformation will start to normalize and many of the technologies we have been using will adapt to the hybrid models and focus on how we can communicate and meet in client and seller interactions faster. Ensure you’re creating value and not using the channel to be self-promotional.

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From Reshuffling to Retention, These Trends Will Define B2B Sales in 2022

Crunchbase

The world of B2B sales has undergone significant transformation over the past two years, and while some changes are starting to settle in as the new normal, I anticipate 2022 will bring yet another round of shifts. In 2022, buying committees will continue to be in flux. Hybrid selling is the new normal.

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Tap into the full potential of personalized content — at scale

Showpad

It’s a must-have — because 57% of B2B customers expect content that is tailored to their unique needs (Forrester Personalization At Scale 2022 ). Source: Forrester Personalization At Scale 2022 Sales interactions have the highest level of buyer engagement and the greatest potential to drive revenue.

Scale 52