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20 Stats That Make the Case for Sales Automation

Hubspot Sales

44% of sales leaders who will exceed revenue in 2021 use competitive intelligence and market data. vs. 16.6%) to have a highly mature marketing and sales automation strategy in place, relative to their counterparts. AI adoption in sales has been forecasted to grow 139% between 2020 and 2023. Salesforce ) 16. HubSpot ) 2.

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The Crunchbase 2023 Influential Women in Sales List

Crunchbase

The Crunchbase 2023 Influential Women in Sales List is a submission-based list. They’re taking the reins at their companies and driving explosive growth. In no particular order, here are 35 leading women in sales you should be watching in 2023. In this role, she advises and accelerates go-to-market and U.S.

Hiring 130
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GTM 96: The Three Pillars of a Modern Go-To-Market Strategy Every Revenue Leader Should Know with Kelly Hopping

Sales Hacker

Kelly Hopping is currently the Chief Marketing Officer (CMO) for Demandbase where she is responsible for differentiating the go to market platform, increasing brand presence, and accelerating acquisition and conversion of potential customers. How to create alignment and shared metrics between sales and marketing teams.

Revenue 109
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GTM 63: Community Mashup with The Best in the Game ft. Kathleen Booth, Erica Kuhl, & Holly Firestone

Sales Hacker

Pavilion ‘s SVP of Marketing, Kathleen Booth , The founder of Salesforce ‘s Trailblazer’s Community, Erica Kuhl , and The Former Director of Community for Salesforce’s Trailblazer Community as well as The Former Head of Global Community at Atlassian , Holly Firestone.

Scale 116
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2023’s 19 Best Sales Prospecting Tools

Hubspot Sales

Our team gathered 19 of the best sales prospecting tools on the market in 2023. This allows you to see which companies visit your website and what actions they perform on your site. That includes sorting by the user’s number of visits, number of page views, location, and company size. The 19 Best Sales Prospecting Tools.

Tools 124
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How Generative AI is Transforming Go-to-Market

Zoominfo

Ben Salzman, SVP of ZI Labs and GTM Strategy at ZoomInfo, thinks that generative AI is already having a positive effect on go-to-market motions by encouraging sales and marketing leaders to experiment and question conventional wisdom. Generative AI is going to allow companies to run so much faster,” Salzman says.

Marketing 130
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Achieve Unparalleled Local Reach with Ads and Personalization

SalesFuel

Even though marketing budgets continue to shrink, marketers are being told to do more with less. Achieve Unparalleled Local Reach with Ads and Personalization Doing More with Less According to a study by Gartner , between 2023 and 2024, marketing budgets have dropped from 9.1% of company revenue to 7.7%.