SocialSellinator

AUGUST 26, 2022

As a business owner, you know that social media is a powerful tool to reach new customers and grow your brand. The number of people using social media sites has increased dramatically in recent years, with 42% of the world's population having a social media account.

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Social Media Media Tools Account 138

SocialSellinator

DECEMBER 22, 2021

A social media marketing agency can help your business by creating and managing social media accounts for your company. They can also help you by promoting your company through social media, and by helping you to connect with potential customers on social media.

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Social Media Media Marketing Promotion 145

No More Cold Calling

MAY 25, 2017

In this month’s guest post, Tim Hughes discusses social media offenses and how account-based selling teams can avoid them. Account-based sales reps know better than to treat people that way in real life, so why treat people that way on social media? Please take a few seconds to review your company’s social media feeds.

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Account Social Media Social Selling Twitter 288

No More Cold Calling

JULY 20, 2017

Twenty years ago, I would have told you referrals couldn’t possibly be more important for account based sales development. Too many account based selling teams over-rely on technology to reach their prospects. The goal of account based sales development is to land and expand within named accounts. I was wrong.

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Account Referrals Lead Generation Cold Calling 285

Pointclear

NOVEMBER 13, 2017

Touches are a combination of dials, voicemails, emails and in some cases direct mail (multiple media). You should experiment with touch cycles and media mix for your solution or service. However, persistence and a mix of media pay off. To reduce sales lead generation cost, you need to optimize the value of each prospect.

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Media PointClear Sales Qualified Lead Direct Mail 266

Zoominfo

JANUARY 12, 2021

Social media has quickly become an integral part of any B2B marketing strategy, and when it comes to your go-to-market (GTM) plan, you’re missing a crucial part of the puzzle without it. What Is A B2B Social Media Marketing Strategy? And in order to answer that question, we need to cover the fundamentals of B2B social media marketing.

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Social Media Media Strategy Benefit 200

Smooth Sale

JANUARY 6, 2022

Attract The Right Job Or Clientele: Note: Ivan Serrano provides today’s guest Blog, ‘Increase your sales via social media.’ Ivan Serrano mainly focuses on social media, small business, and finance. Increase your Sales via Social Media. Social media will optimize your costs – technically, social media is still free to use.

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Social Media Media Hiring Advertising 78

No More Cold Calling

DECEMBER 14, 2017

A sales VP was frustrated with her account based sales team, as they relied almost exclusively on technology for generating sales leads. They spent plenty of time on social media and sent tons of emails, but they rarely reached actual decision-makers. Has digital communication killed traditional sales techniques? There you have it.

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Account Face-to-face Decision Maker Social Media 228

BuzzBoard

MARCH 29, 2024

Exploring the Importance of Selecting the Right Social Media Platform for Local Businesses The digital marketing landscape is always evolving. One of the key aspects of this is picking the correct social media platforms for local businesses.

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Social Media Media Ideal Customer Profile Demographics 52

Sales 2.0

APRIL 8, 2024

What is the payoff for landing this account? Maybe the account also has strategic value, like a key new logo you want to brag about, maybe to get other firms like that on your bandwagon. Once you have a sense of how important the account is, you will have a better sense of how much to invest in getting a meeting there.

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Travel Account Campaigns Meeting 195

The Sales Hunter

AUGUST 23, 2014

Do you think your personal social media accounts have no impact on your sales career? Your social media reputation matters. Guess again. Customers are using the internet more and more to decide who they want to do business with. And they aren’t just researching companies. They are researching salespeople.

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Social Media Media Video Cold Calling 264

Zoominfo

MARCH 20, 2018

It’s 2018– by now, social media has infiltrated every aspect of our lives; whether we’re documenting our commute via Facebook live, sharing our latest culinary find with our Instagram followers or simply keeping up with the latest headlines on Twitter, there is hardly a time when we aren’t connected to a social platform – even at work.

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Social Media Policies Media Guidelines 164

Pipeliner

OCTOBER 16, 2021

In this Expert Insight Interview, Kevin Urrutia discusses social media advertising in a B2B context. Kevin Urrutia is the founder of Voy Media , a performance-based, full-service agency that does a lot of work in social media advertising. Corporate Identity on Social Media. Being Authentic. He is CSMO at Pipeliner CRM.

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Social Media Advertising Advertising Media 97

Zoominfo

NOVEMBER 22, 2019

Account-Based Marketing (ABM) always seems like a great idea … until you get into the nitty-gritty. When confronted with the details – database management, customer account segmentation, and content creation – many companies balk and decide that perhaps ABM isn’t the right road after all. Build content for your best account segments.

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Account Based Marketing Segment Ideal Customer Profile Account 218

John Barrows

SEPTEMBER 7, 2020

This week on the podcast, we talk to one of the very best out there in the account based marketing world. And don’t forget to share the podcast on social media. The post Podcast 163: Daniel Frohnen On Account Based Marketing appeared first on JB Sales. This was a great episode… Follow the podcast: Subscribe on iTunes.

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Account Based Marketing Account VanillaSoft Marketing 132

Engage Selling

SEPTEMBER 2, 2022

???????????? Discover how to integrate social media into your sales strategy. Sales VPs ask me all the time whether sellers should utilize social media. The post How to Integrate Social Media Into Your Sales Strategy first appeared on Colleen Francis - The Sales Leader. And they ask that skeptically because … Read More.

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Social Media Media Strategy How To 107

No More Cold Calling

DECEMBER 10, 2019

Sales leaders say they don’t need for account executives to travel. Reps are accountable for sending X number of emails and making X number of social media connections. That’s a great backup for account executives, but there’s nothing like being in-person and seeing the whites of someone’s eyes. Ridiculous, right?

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Travel Account Training Face-to-face 194

The Pipeline

AUGUST 28, 2014

Let’s face it; social media is the future of sales. Social media is an inescapable force in the lives of billions of people. Here are a few easy ways that you can harness the power of social media for sales : Facebook’s graph search. Add influential people in your industry to your Google + account and share, share, share.

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Social Media Media Google Twitter 317

No More Cold Calling

MAY 4, 2017

Showing up matters, especially for account-based sales pros—whether it’s showing up in the right place at the right time, showing up to learn, or just showing up to connect. Either way, the goals are the same for account-based sales reps—to develop connections and build relationships. Not for Account-Based Sales!

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Referrals Account Sales Qualified Lead Social Media 197

Hubspot Sales

MARCH 16, 2023

Account executives work a fast-paced job that requires talent and discipline. In this post, we'll provide our best account executive interview questions to help you land your next interview — and get closer to that offer letter. General Account Executive Interview Questions Expect the interview to start with simple questions.

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Account Hiring Remedy Education 91

Steven Rosen

FEBRUARY 7, 2024

People like to feel recognized and it doesn’t matter what your title is.” – Rika Cuff Key Takeaways: Consistency, accountability, and a commitment to recognizing people are key components for Sales Leadership that develops a strong sales culture. Social media can be valuable for gaining insights into individuals’ interests and values.

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Social Media Sales Leadership Media Face-to-face 156

No More Cold Calling

JANUARY 11, 2018

Neither are account based sales teams. When they’re asking for referrals, they should never ask on social media or in any other digital format. Most of my clients tell me they’re pissed (their words, not mine) when an account based sales rep sends a digital referral request and just assumes they’ll provide one. Yes, “allow.”).

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Account Competition Cost per Acquisition Referrals 204

Sales Hacker

MARCH 1, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. On owned media, digital advertising was once the name of the game.

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Media Company Distribution How To 71

Zoominfo

FEBRUARY 25, 2018

93% of B2B marketers use social media, and with good reason—it works ( source ). We haven’t been shy about touting the benefits of social media in B2B sales and marketing. We haven’t been shy about touting the benefits of social media in B2B sales and marketing. When it comes to social media, we say: less is more.

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Social Media Media B2B Marketing 147

DiscoverOrg Sales

JANUARY 22, 2019

Some sales and marketing professionals excel in prospecting to companies of a certain size too – so ensuring that the right target account or inbound lead makes it to the appropriate person or team could make or break a deal. People often make accounts and never login again, even after they’ve left a company. Inactive users.

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Social Media Media LinkedIn Data 179

No More Cold Calling

MAY 18, 2017

If account-based sales reps want to reach C-suite prospects, the secret is calling at night or on weekends, when their gatekeepers are off duty. High-performing account-based sales professionals don’t waste time cold calling, especially not at night or on weekends. How Referrals Work for Account-Based Sales Teams. Seriously?!

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Gatekeeper Account Referrals Decision Maker 224

No More Cold Calling

JULY 7, 2017

I’m a big baseball fan, and I’ve often pondered how much account based sales reps could learn from the game. Account based selling reps are responsible for scoring meetings, advancing the sales process, and winning deals. Account based selling reps are responsible for scoring meetings, advancing the sales process, and winning deals.

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Account Referrals Lead Rank Lead Scoring 179

SBI Growth

AUGUST 29, 2013

With a more narrow focus, we can pinpoint social media. If you’re truly a student of buyer trends, social media should be your focus. Not sure whether your social media skills are keeping pace? Are you in social media denial? These individuals deny that customers use social media to do research on potential purchases.

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Social Media Media B2G Ideal Customer Profile 300

Hubspot Sales

FEBRUARY 24, 2020

Social media has come a long way from the days of MySpace in the mid-2000s. Platforms that were once used to simply share photographs and keep in touch with contacts are now a major part of our daily lives, with the average adult spending nearly two and a half hours per day on social media. Social Media and Sales.

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Social Media Ideal Customer Profile Media Strategy 124

Sales and Marketing Management

NOVEMBER 28, 2017

Author: Jeff Kalter If you’re implementing account-based marketing, you’re likely well aware that your success in attracting and converting your target accounts hinges on customizing your communications. There are, of course, tiers of customization required, depending on the size and importance of these accounts.

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Account Based Marketing Sales Qualified Lead Ideal Customer Profile Account 174

SBI Growth

APRIL 20, 2013

Using social media for competitive intelligence provides another viewpoint into competitor activity. Forrester Research : 82% of 150 companies that monitor social media are primarily searching for competitive intelligence. Social media channels and news sources are great ways to monitor competition. From where?

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Social Media Competition Media Eloqua 316

No More Cold Calling

JULY 7, 2016

He’s Cold Calling on Social Media. Sales reps abuse social media to the extent that I typically delete more LinkedIn invitations than I accept. (No, The problem: Just because someone agrees to connect on social media does not make that person a qualified sales lead. Where’s the relationship? Where’s the return?

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Social Media Lead Generation Sales Qualified Lead Media 239

SalesLoft

JUNE 2, 2017

that social media is here to stay. The majority of people can’t go a day without feeding into the social media frenzy. In Salesforce’s Second Annual State of Sales report , 44% of sales professionals said it is very important, and often critical, to use social media when connecting with customers.

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Social Media Media Research Account 52

Sales and Marketing Management

MAY 14, 2017

Author: Senraj Soundar, ConnectLeader Founder and CEO ABM – account based marketing – is the most-talked-about strategy right now in the B2B world. It's not about how many leads you generate,” says Jon Miller, CEO of Engagio, “it’s about are you engaging and building relationships with the right people at the right accounts?”.

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Account Based Marketing Lead Rank Lead Scoring Account 176

Hubspot Sales

SEPTEMBER 20, 2022

With social media, you can prospect at your fingertips — and sidestep the awkwardness of a traditional cold call. Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? The HubSpot Blog surveyed 500+ sales professionals to uncover the best social media channels for prospecting.

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Social Media Channels Media Prospecting 92

No More Cold Calling

FEBRUARY 16, 2017

Believe that, and your account-based sales strategies are doomed from the start. The best account-based sales strategies aren’t reactive. The best account-based sales strategies aren’t reactive. Your account-based sellers have one job and one job only—to get in early before a prospect knows they have a need. Big mistake!

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Account Strategy Cold Calling Referrals 191

No More Cold Calling

JANUARY 5, 2017

For account-based sellers , it’s not only a waste of time. So, why are account-based sellers wasting time with cold calling and marketing-generated leads when referral introductions could get them the one-call meeting ? Account-Based Selling and Lead Generation. How a Referral Program Powers Account-Based Selling.

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Cold Calling Account Decision Maker Referrals 222