article thumbnail

What Is Lead Distribution and How Can You Use It?

Nutshell

But if you want to do it right, you need a strategy behind how you assign those leads. The importance of lead distribution Steps in the lead distribution process Exploring various lead distribution strategies Lead distribution software What is lead distribution? Table of Contents What is lead distribution?

article thumbnail

What Is Optional Product Pricing?

Hubspot Sales

When we buy these optional items, they’re usually priced using a strategy called optional product pricing. The model is relevant to all different types and sizes of businesses, from electronics retailers to car manufacturers to software companies. JetBlue is an American airline company that uses the optional product pricing model.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Ultimate Guide to Pricing Strategies

Hubspot Sales

There are dozens of pricing models and strategies that can help you better understand how to set the right prices for your audience and revenue goals. Whether you’re a business beginner or a pricing pro, the tactics and strategies in this guide will get you comfortable with pricing your products. Competition-Based Pricing Strategy.

Strategy 136
article thumbnail

Your Solution Strategy Is Desperate for Validation

Mereo

While B2B product management teams around the globe are convening to refresh their solution strategy for the next two to five years, most will never actually succeed. In today’s competitive environment, simply having a solution strategy is no longer enough. Read on for proven, expert validation strategies.

article thumbnail

What Is Competitive Advantage? Its Nature & How to Find Yours

Hubspot Sales

Almost any airline can get you from point A to point B within a similar timeframe. European airline Ryanair sets itself apart from its competition via cost leadership. The company offers flight prices that consistently and significantly undercut what other airlines in the region are willing to charge. Image Source: Emirates.

article thumbnail

How to Pivot Your Sales Strategy in Light of COVID-19

Pipeliner

Business strategies change constantly, but they usually pivot slowly over time. Here are some ways to pivot your sales strategy to maximize your post-COVID-19 success. What is a Sales Strategy? What do business leaders mean when they talk about a “sales strategy?” Sales Strategy in Times of COVID-19.

Pivotal 98
article thumbnail

Cross-selling and Upselling in 2020

Zoominfo

Just ask the likes of Airbnb, Spotify, Peloton, Slack, Zoom, and more — who have maintained (and even grew) brand loyalty through meaningful product expansion strategies while working today’s mostly remote work environment to their advantage. And strategies that can drive even more — like cross-selling and upselling — have huge ROI.”.

Loyalty 162