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Does Social Media Really Generate Revenue?

Zoominfo

To understand the connection between social following and revenue, ZoomInfo queried our database of over 14 million businesses to identify companies with above-average revenue, relative to their industry, and looked at their Twitter & Facebook followers. Small Business: More Followers, More Revenue. Undoubtedly. The problem?

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Firing up the revenue engine post-crisis

Sales and Marketing Management

As organizations emerge from the pandemic crisis and fire up their sales engines, it’s clear that the channel must adapt?— shifting and aligning priorities (support), implementing new, more impactful channel strategies (enable) and leveraging the right solutions (engage). Reinforce channel support. Are you digital-ready?

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Why you need to be a revenue-aligned marketing leader

Showpad

The sales team is a critical driver of revenue growth — and a key channel for marketing messaging. Yet, most leaders are not doing this effectively ( Revenue Marketing Alliance ). So how can marketing teams better align with their sales teams to collaborate effectively and drive revenue impact?

Revenue 52
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Does Social Media Really Generate Revenue?

Zoominfo

To understand the connection between social following and revenue, ZoomInfo queried our database of over 14 million businesses to identify companies with above-average revenue, relative to their industry, and looked at their Twitter & Facebook followers. Undoubtedly. The results of the data are astoundingly clear. The problem?

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Best Practices for Engaging Your Go-To-Market Sales Teams

Speaker: Ruth Stevens, President of eMarketing Strategy

During this webinar, you’ll learn: The nature of the buying group and how to reach the individual members. The key metrics to drive your thinking and declare success (Hint: it’s not revenue!). Success tips for improving the effectiveness of your engagement channels. You don't want to miss out on this amazing webinar!

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A Step-By-Step Guide to Setting Up a Successful Channel Strategy

Alice Heiman

Do you have a channel strategy in place? You may have channel partners as part of your go-to-market strategy, but do you have a strategy that includes how you will support your partners’ success? . I know our audience is excited to hear how to create or improve their channel program. Bruce Stuart, Partner at CHANNELCORP .

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The Ultimate List of YouTube Channels for Sales Professionals

Zoominfo

Not too long ago, we compiled a list of top-notch YouTube channels for HR and recruitment professionals. Now, on to the ultimate guide to the YouTube channels producing the best sales content today! On Jeb’s YouTube channel you’ll find video content related to everything from sales leadership to women in sales. Go check it out!

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