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Understanding Customer Behavior and Preferences

Nutshell

Wouldn’t it be awesome to read minds and know what your customers are thinking? While Nutshell isn’t capable of the art of mind-reading, we are well-versed in understanding customer behavior and preferences, and that’s kind of the same thing, right? What is customer behavior? Are they attending demos with your sales team?

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The B2B Marketer’s Guide to Measuring Social Media ROI

Zoominfo

Customer retention. Customer retention is tied closely to customer service. How many customers did you help? We suggest setting up “goals” in Google Analytics or a comparable website tracking platform. 3 Ways to Measure Social Media Success in Google Analytics. Calculate your investment.

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7 Creative Ways to Bring in More Sales Online

Pipeliner

Boosting Online Sales: 7 Creative Ways Leverage Social Proof to Build Trust Nothing persuades new customers quite like hearing glowing reviews from existing ones. Use tools like automated emails post-purchase, asking for reviews, or engaging with customers on social media to share their experiences.

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How to Measure the Effectiveness of Marketing Campaigns

Nutshell

Marketers do this by using tools like website analytics, email marketing software, or social media analytics. Web analytics: Web analytics platforms like Nutshell Analytics and Google Analytics offer businesses an inside look at how their websites are performing, from who is visiting your site to where they’re visiting from.

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Setting Up Metrics and KPIs for Your CRM

Nutshell

You can use KPIs across many different aspects of your business, including your customer relationship management (CRM) platform. CRM KPIs are important because they help you evaluate your success in generating and retaining customers. Customer churn rate: The rate at which your customers stop doing business with you.

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Do You Want Seven Proven Strategies to Achieve Total Business Success?

Smooth Sale

We can define a core competency as any expertise or skill set unique to your company that gives it an edge against its competition and allows it to provide outstanding services or products to customers. Gaining an in-depth knowledge of these unique attributes is the cornerstone of sustaining success over the long term.

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Leveraging Professional Certification to Elevate Your Career in Sales & Marketing

SMEI

From planning and personnel management to revenue growth and customer service, I can always count on the SMEI principles to guide the way. Sales Management Certifications: For those inclined towards leadership roles in sales, certifications like Certified Sales Executive (CSE) provide an edge.