Trending Articles

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How NOT to Follow Up on an Email

Mr. Inside Sales

I hope you’re not making this common mistake when following up on an email you sent: “I’m just calling to see if you got the email I sent you?” While this may sound like a reasonable way to follow up after sending an email, do you see how you’re providing your prospect with the perfect stall? How many times you hear: “Ah, when did you send it?” Or “I haven’t had time to look at it yet.

Follow-up 203
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8 Ways to Improve Your Team’s Prospecting

SBI Growth

Prospecting is a numbers game with a high rejection rate, so it is easy for reps to get discouraged. Just asking your reps to make more calls can produce a vicious cycle of poor results, discouraging reps with less prospecting and obtaining even worse results. Compounding this problem is that sales reps are busy managing existing sales opportunities and customers.

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Sales Coaching DNA: A Critical Component to Achieving Sales Team Excellence

Anthony Cole Training

DNA is a molecule called deoxyribonucleic acid, which contains the biological instructions that make each species unique. So, what makes up the very unique and coveted Sales DNA? Is there a genetic code for successful sales managers and if so, wouldn’t every company like to crack that code?

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Creative Problem-Solving Starts with Better Defining the Problem

Sales and Marketing Management

When it comes to finding innovative solutions to customers' problems, correctly defining the problem is the necessary first step. The post Creative Problem-Solving Starts with Better Defining the Problem appeared first on Sales & Marketing Management.

Marketing 156
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Stop Ignoring Your Frontline Leaders

Steven Rosen

Stop Ignoring Your Frontline Leaders: It Could Be Costing You Millions In SaaS sales, the performance of first-line sales managers is pivotal. These managers are the key to driving the company’s revenue generation. Despite their critical role, a common oversight within many organizations is the inadequate coaching provided by their second-line sales leaders.

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Closing the Gap: Aligning Sales Expectations and Reality for Appointment Success

The Center for Sales Strategy

I think we can all agree that securing appointments is foundational to achieving sales goals. However, findings from the recent Media Sales Report found a persistent gap between the expectations and reality of salespeople and their managers when it comes to the actual number of scheduled appointments.

Closing 98
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The 3 Pillars of Effective Marketing Campaigns

SBI Growth

Marketing is a core part of an effective revenue engine, but for CMOs looking to amplify their impact on the bottom line, it can be difficult to get started. After all, marketing has so many moving parts, what should leaders focus on to ensure their campaigns have the reach and impact they seek? Understand your target and position, then use the right people and tools to execute your campaign effectively.

Campaigns 177
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From Reel to Real: A Fisherman’s Guide to Authentic Marketing

Sales and Marketing Management

Just as a well-presented lure will draw in a prized fish, an authentic marketing strategy will reel in a loyal customer base that stands the test of time. The post From Reel to Real: A Fisherman’s Guide to Authentic Marketing appeared first on Sales & Marketing Management.

Marketing 156
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Why SaaS Leaders Need to Start Coaching Selling Skills

Steven Rosen

Why SaaS Leaders Need to Start Coaching Selling Skills SaaS sales leaders struggle to balance deal-focused coaching and skill development among sales teams. I want to explore why SaaS sales leaders prioritize deal coaching over skill coaching and provide insights on how they can more effectively develop the selling skills crucial for winning deals and creating sustainable growth.

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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.

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How to Create A Reputable Private Medical Practice

Smooth Sale

Photo by Photo-graphe via Pixabay Attract the Right Job Or Clientele: How to Create A Reputable Private Medical Practice When you think of being an impactful business , one of the first things that comes to mind is overtaking the competition. Every small business must keep its current customers happy while trying to outshine the competition so it can attract new customers.

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Engaging a Decision Influencer to Pave the Way to a Decision Maker

The Center for Sales Strategy

When selling a product or service, not all outreach efforts should be directed directly at the decision maker, who has the final word on what will be bought. Instead, it's more effective to engage with the people around them—influencers from whom they seek advice, people nearby who can speak favorably about your company, and sources of information they trust.

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Report: Investing in New Markets Despite Gaps in Confidence

SBI Growth

For much of 2023, volatile markets and unforeseen challenges held CEOs back from executing aggressive value creation plans. But with Q1 2024 going by without much issue, it seems like the perfect opportunity for business leaders to accelerate growth and capitalize on new opportunities. Yet, even with a clear plan in mind, leaders are still hesitant about their ability to execute it successfully, ensuring that CEOs stay vigilant despite hopeful outlooks.

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Crafting Your Path to B2B Marketing Startup Success from Home

Sales and Marketing Management

Working from home can give you the edge you need to succeed as a small business in the demanding world of B2B marketing. Here are some steps to get you there. The post Crafting Your Path to B2B Marketing Startup Success from Home appeared first on Sales & Marketing Management.

B2B 120
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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

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How Much Should a Sales Initiative Cost?

Force Management

Determining the budget line item for a sales initiative can be difficult until you start talking to vendors. There are a multitude of sales consultants out there with prices that vary just as much. Once you determine the key knowledge gaps you're trying to fill in your organization or the challenges you're trying to overcome, then it's time to connect with the right solution for your budget and pain points.

Vendor 107
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Examples of Good First Impressions for New Hires

Smooth Sale

Photo by Tumisu via Pixabay Attract the Right Job or Clientele: Examples of Good First Impressions for New Hires Despite being different from what you advertised, you evaluate new hires in their first days and weeks to ensure they’re the best fit for your company. But have you thought about how those new hires might also evaluate you? Your latest employees are making up their minds rather quickly, believe it or not, on whether your company is a place they can see themselves working at for

Hiring 110
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What To Do With A Stalled Sale

SalesFuel

Have you hit a wall with a stalled sale? Don’t give up hope. These situations can be very frustrating but as a seller, they are likely to happen every now and then. With some thoughtful effort, you can still make the sale happen. How To Identify A Stalled Sale It’s important that you can tell when a sale has stalled out. Sales Acceleration Group notes that reps often think a stalled sale is simply at a slow stage in the funnel.

Hiring 116
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New Research: CEOs Gear for Growth, But Grapple with Talent Questions

SBI Growth

CEOs anticipate growth, confident in their strategies to meet demand. However, many are dissatisfied with Go-to-Market teams executing those growth plans.

Research 177
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Sales Effectiveness: The B2B Sales Leader's Guide

This guide is designed to help today’s B2B sales leaders ramp up their effectiveness in any economic environment.

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Where to Begin Sales Training? Ask Those Being Trained

Sales and Marketing Management

By asking your reps what they want to learn to improve their performance, you engage your entire team and foster a collaborative approach to getting better collectively. The post Where to Begin Sales Training? Ask Those Being Trained appeared first on Sales & Marketing Management.

Training 120
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It’s The Little Things That Count….

Partners in Excellence

It’s human nature to focus on the big things. Whether it’s a BHAG, a closing presentation for a major deal, a big job opportunity, a critical event. We obsess about how we succeed. We develop strategies, contingency plans, prep and rehearse. We are driven to succeed for those big things. We treat the little things differently. We may skip them, thinking they aren’t important.

CRM 105
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Be Aware of the Principles for A Good Business Website

Smooth Sale

Photo by flutie8211 via Pixabay Attract the Right Job or Clientele: Principles for A Good Business Website Whether you’re looking to set up your first website to help grow your business or you’ve noticed from your analytics that the current one could be doing better, you must know the principles for a good business website. Our collaborative blog, Principles for a Good Business Website, looks at the qualities that aren’t just considered worth having but essential to ensure that

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Debunking the “Born Salesperson Myth”: A New Era in Sales

SMEI

The idea that “salespeople are born, not made” has long been a prevailing notion in the sales industry. However, this outdated belief has been disproven by the authors of “Open the Mind and Close the Sale: The secret to success in selling!” This book sheds light on the misconceptions surrounding sales and highlights the skills and strategies required to succeed in this field.

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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.

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How to Increase the Quality of Your Sales Leads

The Center for Sales Strategy

What worked a few years ago and helped gain successful sales leads might be outdated and could never work now. For instance, there were times when cold calling was king, but it can't help in this age of digital marketing. Therefore, adjusting your strategies is incredibly crucial in ensuring you get quality sales leads. Here's a detailed look at some of the strategies you can use.

Leads 106
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Ruminating on Rebounding

Sales and Marketing Management

From reassessing your tech tools to pinpointing what skills need to be improved, here's what B2B sales and marketing professionals told us about turning around a slow sales period. The post Ruminating on Rebounding appeared first on Sales & Marketing Management.

B2B 120
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Noncompete Clauses May Disappear – What Does That Mean?

Grant Cardone

Noncompete Clauses were once considered essential in employee contracts… Now they might be banned completely. This move can boost competition in the workforce, allowing employees to get more competitive with their wages. However, the ban faces intense opposition and challenges. Here’s the full story. Federal Trade Commission Bans Noncompete Clauses On April 23, the FTC […] The post Noncompete Clauses May Disappear – What Does That Mean?

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How to Choose An Impactful Small Business Name

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: How to Choose An Impactful Small Business Name One of the most challenging steps of starting a business is picking an appropriate name. An admirable business name refers to the following: · Does the name indicate the theme of the business? · Will the name contribute to effective branding?

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The Next Level of Sales Enablement: Sales Content Management

Speaker: Deniz Olcay, Senior Director of Product Marketing, and Jake Miller, Senior Product Marketing Manager

Modern Sales Content Management (SCM) platforms have become table stakes in the world of sales enablement. Sellers need one-stop access where all of their sales content is stored, organized, deployed, and measured. Today’s modern SCM platforms achieve just that. However, these various platforms also have key differences. In this value-packed webinar, Deniz Olcay and Jake Miller will unravel and debunk the top three SCM myths and explain how to get the most from your SCM solution.

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How to Have Interesting Sales Conversations

SalesFuel

Sellers do a lot of talking, and the ability to have interesting sales conversations increases the value of their words. But it can be difficult to ensure every dialogue is valuable to everyone involved. But as Ring.io’s Elizabeth Bordiuh explains, any seller can improve their conversational skills. This, she writes, is key to “building trustful relationships with clients and closing more deals.

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Unveiling Sales Process Bottlenecks: A Data-Driven Approach to Sales Optimization

The Center for Sales Strategy

For as long as sellers have been selling, managers have tracked their activity. Over time, we've improved the tools we use to track that activity, from call sheets to spreadsheets to CRM. But if all we do is capture the data and not study the data, what's the point? After all, the value is not simply in seeing how much activity we have but in understanding the trends within that data to help salespeople improve.

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4 Steps to Reigniting Unmotivated Workers

Sales and Marketing Management

Sales slumps can be the result of disengagement by sales reps. Here are four areas that sales managers can focus on to re-energize their team members. The post 4 Steps to Reigniting Unmotivated Workers appeared first on Sales & Marketing Management.