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The Role of Face-to-Face Interaction in the Modern Sales Process

Zoominfo

Modern sales reps rely on a variety of tools and technologies to conduct their work—including email, social media, video chat tools and more. But, even as the B2B sales process becomes increasingly digital, face-to-face meetings still provide certain benefits that no technology can replicate. Let’s get into it!

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The Role of Face-to-Face Interaction in the Modern Sales Process

Zoominfo

Modern sales reps rely on a variety of tools and technologies to conduct their work—including email, social media, video chat tools and more. But, even as the B2B sales process becomes increasingly digital, face-to-face meetings still provide certain benefits that no technology can replicate. Let’s get into it!

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36 Virtual vs. Face-to-Face Communication [Stats to Know in 2022]

Hubspot Sales

However, the pandemic forced us to embrace these tools and find new ways of communicating and collaborating through them. As some companies are considering a return to the office in 2022, many are struggling with whether to stick to virtual meetings or resume face-to-face communication. Is one better than the other?

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The New Face-to-Face: Lead Generation Without Events

Sales Hacker

And one of them is sales and marketing having to hit the proverbial pause button on B2B events. But 7 out of 10 B2B marketers use events for lead generation. So what can sales and marketing teams do in the meantime? Yes, face-to-face discussions and deals are still your best bet for sales — in terms of response, not efficiency.

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What is Conversational Marketing?

Zoominfo

Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. What is conversational marketing? Conversational marketing is the strategy of leveraging 1:1 engagement between you and your customer in the form of real-time conversations. Problem #2: Pushy marketing.

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How to Improve Communication Between Marketing and Sales

Zoominfo

In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important? Sure, it’s a problem, but your company is doing well.

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14 Examples of Socially Responsible Business Leaders

Zoominfo

For example, Apple is issuing $2.5 Her company uses data to predict global food and agriculture markets and is addressing the pressing problem of resource scarcity in the face of a rapidly expanding population. Rose Marcario, former CEO, Patagonia Rose Marcario is rethinking the way that consumerism operates.

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