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Responding to the Digital Sales Shift

Sales and Marketing Management

Author: Paul Nolan Nick Kavadellas is thankful for golf, not only because he’s enjoyed playing it for years, but also because it is one of the few face-to-face selling tools he has continued using during the COVID-19 outbreak. The shift to less face-to-face interaction with customers and prospects isn’t a 2020 development.

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3 Skills for Influencing the Customer’s Thinking

Sales and Marketing Management

Research from The Journal of Corporate Finance shows that CEO tenures have halved over the past two decades. With so many powerful influences weighing on the customer’s psyche, modern professionals need sales training that empowers them to enter the sales dialogue with an equally strong set of influential tools.

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10 Sales training ideas that increase team readiness

BrainShark

Reps need to know A LOT to be at their best in front of buyers, but has your sales training strategy kept up with the times? Many organizations’ sales training has grown stale by relying on old-school tactics, like on-site boot camps and long-winded presentations, causing information overload for new reps.

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4 Steps to Motivate an Underachieving Salesperson

Sales and Marketing Management

Author: Jen Wagstaff More than 10 years spent working in sales training have taught me to understand and turn around salespeople who are struggling. Here are four steps I’ve found most effective to re-motivate a salesperson who’s falling behind. Start positive – identify their strengths. They’re already aware of what they’re doing well.

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Want to Be Better? It’s About Time…

SalesProInsider

Let’s face it, you’ve probably already bought a course, listened to podcasts, or read a book about that “new” habit, and yet nothing is different. New research published in the European Journal of Psychology from Phillippa Lally of the University College in London found that it takes two to eight months to create a new habit.

Journal 133
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Welcome, Gen A: The Age of Automation for Sales and Marketing is Here

Zoominfo

A Lack of Training. On the face of it, it does seem that the [B2B] industry doesn’t move at the pace that it should in adopting technology,” says Aditya Gupta, assistant professor of marketing at Texas State University and a former product development leader at IT and telecommunications firms.

Marketing 252
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Responding to the Dig?tal Sales Shift

Sales and Marketing Management

Author: Paul Nolan Nick Kavadellas is thankful for golf, not only because he’s enjoyed playing it for years, but also because it is one of the few face-to-face selling tools he has continued using during the COVID-19 outbreak. The shift to less face-to-face interaction with customers and prospects isn’t a 2020 development.