Remove Marketing Remove Prospecting Remove Retention Remove Training
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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. Typically, these professionals are tasked with identifying and qualifying potential leads and initiating contact with prospects. 76% percent of BDRs report to sales over marketing. BDR achievement has remained steady.

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How To Boost Client Retention – Without Customer Service or Account Reps

Sales and Marketing Management

Harvard Business Review estimated that customer acquisition is 5 to 25 times as expensive as customer retention. What’s more, a Bain & Company study found that increasing customer retention rates by a mere 5% boosts profits by 25% to 95%. How you do it is less important than that you train everyone to use it. What to do?

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3 Ways to improve Your Customer Retention Scorecard

Babette Ten Haken

Do you have a customer retention scorecard? I offer the following three ways to improve the health of your customer retention scorecard. When you take ownership of not only acquiring, but retaining customers, you develop your own customer retention scorecard. Customer retention matters when it is time to renew that contract.

Retention 154
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Sales Training Ideas: How to Build an Invincible Sales Team

Autoklose

But as your company grows, the number of your team members will increase, too, and in order to keep the same standards and continue hitting your quota, you’ll have to find a way to scale your sales training efforts. Here are a couple of useful sales training ideas to help you build a killer sales team. Table of Content 1.

Hiring 98
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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You Can't Lose Customers or Salespeople - 2 Secrets to Their Retention

Understanding the Sales Force

The first page of results was filled with self-serving articles from companies like Gong (artificial intelligence for digital prospecting), Hubspot (marketing platform) and more urging you to leverage their platforms so that you don't have to rely on salespeople.

Retention 193
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How to Focus on Customer Retention to Acquire New Accounts

Alice Heiman

More often than not , sales and marketing efforts are centered around customer acquisition. So why not focus on customer retention? . The primary reason is market share or market dominance. Gaining new customers quickly helps your company dominate the market. Attract New Customers. Send thank-you notes.

Retention 143