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The 8 Buyer Motives Every Salesperson Should Know

Hubspot Sales

If you could know exactly why a prospect was looking to buy, you'd have no problem tailoring an effective sales strategy to suit their interests and inclinations. If you could always understand your buyer's motivations, you'd never lose out on a deal. Need might be the most immediate buyer motive. Acceptance.

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‘You can’t make me!’ – How to defuse buyer reactance

Selling Essentials RapidLearning Center

Ever find yourself telling somebody – maybe a prospect – “This is what you need to do,” or words to that effect? Because when you use phrases like these, you’re less likely to persuade the buyer than to trigger a psychological effect known as “reactance” that can be fatal to your sale. Preserving freedom.

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Pick Up the Damn Phone and Have Sales Conversations

No More Cold Calling

So, pick up the damn phone and have conversations with your clients and prospects—not just business conversations, but conversations with inquiry, empathy, and understanding. In fact, they didn’t even need to talk to prospects, because they had great tech tools. It’s certainly changed the way we gather information about prospects.

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PowerViews with Jill Konrath: Changing Buyers Require Retooled Sales Reps

Pointclear

Why Reps Aren’t Meeting Quotas: Changing Roles of Buyers & Reps. Click to start video at this point — Asked about reasons why recent research is showing fewer sales reps made quota last year than in 2006, Jill says there are a lot of factors at work. Quite frankly, they don’t have a website to support it either.

Buyer 154
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6 Mistakes to Avoid in Your Inbound Lead Follow-Up

Sales Hacker

That can lead to a lot of opportunities for things to break down and for buyers to fall through the cracks. Inbound sales and marketing is a strategy that attracts buyers to your business. to entice the prospect, but the prospect makes the first move. When inbound sales and marketing works, it’s great.

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The Ultimate Guide to Sales Strategy

Hubspot Sales

They rely on manually-entered data to monitor the sales pipeline and coach their salespeople, and they run sales and marketing independently, creating a disjointed experience for buyers. In inbound sales — the modern methodology for sales teams — companies base their sales process on buyer actions. Prospect qualification.

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How the emotional impact of money can ruin a sale – and what to do about it

Selling Essentials RapidLearning Center

But salespeople need to understand that money can mess up your sales experiences, too, simply because of a set of psychological phenomena that take place when human beings — including your prospects and customers — think about money. Buyers will bring up price when they’re ready. Psychological priming. So what can you do?

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