Understanding Cognitive Biases in Sales
MTD Sales Training
SEPTEMBER 20, 2024
New York: HarperCollins, 2008. Nudge: Improving Decisions About Health, Wealth, and Happiness. New York: Penguin Books, 2009. Ariely, Dan. Predictably Irrational: The Hidden Forces That Shape Our Decisions. Shiller, Robert J. Irrational Exuberance. Princeton: Princeton University Press, 2000. Mullainathan, Sendhil, and Eldar Shafir.
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