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Using Your PRM for Channel Sales Enablement

Allbound

At the core of channel sales enablement is the assurance that channel partners can function autonomously while vendors maintain and manage consistent branding, messaging, and more. According to the CSO Insights 2016 Channel Sales Optimization Study , 46.9 Click To Tweet. Encourage self-guided training.

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The Top 5 Sales Influencers Every Sales Rep Should Be Following

Hubspot Sales

He hosts The SDR Chronicles — a podcast and YouTube channel with over 100 episodes aimed at providing guidance, insight, and motivation to emerging sales reps. Ingram also serves as Director of Execution and Evolution at JB Sales — a prominent educational resource for sales professionals.

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Executive Interview with @ECalnan, CRO & Co-Founder of Seismic

SBI

Sellers that come to the table with an educated and personalized story about what each a buyer is interested in are going to be the most successful and provide the best buying experience. In 2016, he was named a Top Boston Startup Founders Over 40 by Tech.co. Linkedin.

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Time to Kick Your Social Marketing into High Gear Part 3

Increase Sales

When sales professionals and SMB owners decided to incorporate social marketing as one of several marketing channels, this is not a one time event or a sporadic action. This particular marketing channel does take time and is not the quick fix to increase sales. For the last 11 years I have using social media as a marketing channel.

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Driving Growth Through Partnerships, A Discussion With Bill Corbin, CenturyLink

Partners in Excellence

We had a wide ranging discussion on leveraging channels and partnerships to drive more effective engagement with customers. Bill Corbin (BC): I’ve been involved in various aspects of “channels” for most of my career—both working in the channel and in roles with major companies like CenturyLink.

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Scaling an Organization Globally: the Marketo story with Amy Guarino

Igniting Sales Transformation

I asked Amy to tell me how she utilized indirect sales channels to support Marketo’s sales growth. She has been recognized as one of the Top 100 Women of Influence in the Silicon Valley and as CRN’s Top Women in the Channel. Amy has a B.A. from the University of Notre Dame. Connect with Amy – LinkedIn Twitter.

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Hear What 3 Top Sales Development Leaders are Saying at Rainmaker 2016

SalesLoft

Coordinated touches, channels, and experiences. Customers today want to be educated, not sold. ABE is the coordination of personalized marketing, sales development, and sales efforts to drive engagement and conversion at a targeted set of accounts. ABE has 5 defining characteristics: Targeted accounts. Highly personalized.