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It’s 2019, Still Segmenting and Planning in Excel?

SBI

It’s 2019, Still Segmenting and Planning in Excel? The product has probably evolved, your business model has evolved, and there is pressure to change segments. The current segmentation process in Excel sheets is rigid. In the time it took us to plan, segment, and deploy, the world changed. This is 2019.

Segment 94
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The Coming Customer Data Tsunami: 3 Predictions for 2019

DiscoverOrg Sales

We expect major gains in the sophistication – and volume – of B2B data in 2019. The research and advisory firm recently shared proprietary insights from their own analysts and offered up some predictions for 2019. Another interesting use case suggested by TOPO is segmenting by Intent rather than traditional segments.

Data 196
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July 2019 B2B Blog Post Round-Up

Zoominfo

8 Ways to Collect Better Customer Testimonials in 2019. How Behavioral Segmentation Can Help With Your Marketing Campaigns. Email marketers have long since understood the importance of segmentation. But— more traditional, outdated methods of marketing segmentation look significantly different than modern tactics.

B2B 180
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Wow That Is a Lot of Slides! Should You Read Another Market Segmentation Study?

SBI Growth

Market Segmentation analysis and reports are a foundational component of strategic analysis, planning and decision-making for any CEO. Understanding market opportunity and market dynamics is critical. It informs how to make investments in people, time and money. Geographic growth opportunity Industry/Vertical market.

Segment 204
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3 Pricing Program Initiatives to Continue Monetization in 2019

SBI Growth

As you head into 2019, question the existing norms. To truly differentiate yourself in the market, top companies think about how they can continuously set themselves up to grow Revenues from their customer base. Ask how you can differentiate yourself. For many organizations,

Revenue 232
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Purchase Segmentation – The Key to Revenue Growth

SBI Growth

It’s Sunday, April 14th. It’s no ordinary Sunday. Today is the final round of the Masters, and Tiger Woods is in contention. The fans have showed up in the thousands at Augusta National to witness history. After a converting a.

Segment 237
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May 2019 B2B Blog Post Round-Up

Zoominfo

If you’re not personalizing your marketing initiatives, you’re likely missing out on a large segment of your target audience. And there you have it– the May 2019 B2B Blog Post Round-Up. The post May 2019 B2B Blog Post Round-Up appeared first on ZoomInfo Blog. Clearly, the numbers speak for themselves. Continue reading.

B2B 189