Hiring Additional Sales Reps is Not the Only Way to Make Your Number in 2019

Sales Benchmark Index

Entering 2019 your organization has aggressive revenue goals. You are on the hook to deliver a human capital recommendation that can support the aggressive plan.

A Gift to Our Readers: MIS Wins 2019 Service Provider Award!

Mr. Inside Sales

Chicago: AA-ISP Leadership Summit: I’d like to take a quick moment to acknowledge all my readers and clients who nominated MIS in two categories this year, 2019. The post A Gift to Our Readers: MIS Wins 2019 Service Provider Award! Closing & Objection Scripts Cold Calling Scripts aaisp award winner 2019 award winner sales leader award winning sales program and scripts

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Here’s Why Changing Your Comp Plan Could be Your First Mistake of 2019

Sales Benchmark Index

Picture this: We are a few weeks into the new year, the results from Q4 are in, and there’s been a big drop in sales.

SBI’s March 2019 CEO Newsletter

Sales Benchmark Index

2019 Q1 CEO Research Report Your 2019 strategic plan may already be in jeopardy. Two-thirds of well-formulated corporate strategies fail due to poor execution. In this report, we provide a roadmap for CEOs to identify and close execution gaps across the organization… Get. Article Go-To-Market Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. The primary takeaway? Forrester found only 1.2% of companies achieved a score indicating maturity in data management practices. However, organizations are fighting back - and winning.

Outreach at Ramp 2019

InsightSquared

We’re excited to announce that Outreach , the #1 Sales Engagement Platform, is sponsoring Ramp 2019, the revenue ops event of the year! Ramp by InsightSquared will be held in Boston at the Revere Hotel on June 13-14, 2019. Articles B2B conference Boston conference insightsquared Outreach Ramp 2019 Ramp Boston Ramp by InsightSquared revenue operations revenue ops Revenue ops event of the year sales operations Sales Ops

SBI’s December 2019 CMO Newsletter

Sales Benchmark Index

The CMO Guide to Data: Why Your Marketing Database Is Broken, and How to Fix It Hyper targeted advertising with highly personalized content will be table stakes for best in class marketing in 2019, but all your efforts could go to. Article Marketing Strategy SBI for SMB Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

SBI’s March 2019 Private Equity Newsletter

Sales Benchmark Index

Q1 Research Report for Private Equity Execution gaps threaten the 2019 strategy for your portfolio companies. The gap between strategy and execution is where value creation dies. Slow, fragmented execution is a recipe for a low exit multiple or even loss. SBI’s research has. Article SBI for Private Equity Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

Lucidchart Returns to Ramp 2019

InsightSquared

This year, Lucidchart will also showcase an exciting new partnership at their Ramp 2019 booth with more details to be announced in May. Stop by our booth at Ramp 2019 to find out why sales leaders turn to the Lucidchart Sales Solution to enable their sales orgs to deliver clarity at every stage of the sales cycle. Ramp by InsightSquared will be held in Boston on June 13th and 14th, 2019.

SBI’s February 2019 CPO Newsletter

Sales Benchmark Index

Your Product Does Not Sell Itself — Why Clarity Between Product Management & Marketing is Critical Don’t let confusion between product management and product marketing responsibilities risk your product’s success. Devote time early on to clarify these within your team and. Article Product Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

SBI’s February 2019 CMO Newsletter

Sales Benchmark Index

Should Your Field Marketing Team Own a Number? Of the myriad marketing roles in today’s workforce, none is more widely misunderstood than field marketing. The bad news is marketers tend to have a blind spot to how they’re perceived in the. Article Marketing Strategy SBI for SMB Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

SBI’s March 2019 CMO Newsletter

Sales Benchmark Index

How Does the Marketing Leader Know If They Are Aligned to Sales? Often, companies miss their number because Marketing and Sales are not aligned. As a Marketing leader are you aligned with your sales counterparts? Are you driving towards the same. Article Marketing Strategy SBI for SMB Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

SBI’s March 2019 Pricing Newsletter

Sales Benchmark Index

Winning Pricing Strategies for a Mature Business Have you tried multiple times to roll out price increases, only to find single-digit execution rates? Do leaders and sales reps justify the lack of adoption of pricing changes to fear their clients will. Article Pricing Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

SBI’s March 2019 CSO Newsletter

Sales Benchmark Index

Is Poor Execution Endangering Your Sales Strategy? Sales leaders start the year on an emotional high from their SKO, confident in their strategic plan. But conditions quickly change. Unexpected challenges arise. And those whose only response is “stick to the plan” Article Sales Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

Promoting Customer Success with Diverse Learning Channels

Speaker: Chrissy Irvine, VP Customer Success, SmashFly, and Hannah Leary, Customer Success Operations Specialist, SmashFly

Whether it’s standing in line at the grocery store or in their Customer Education program, it’s no secret that today’s customers often seek out self-service options. Tune in to learn how (and when) to blend on-demand and instructor-led training, and discover why customer success and scaled education programs go hand-in-hand.

6 B2B Sales Trends for Amazing Success in 2019

Sales and Marketing Management

As you move forward into 2019, make sure your customer data is accurate and complete. Author: Sabrina Ferraioli “A trend gains power over time, because it’s not merely part of a moment, it’s a tool, a connector that will become more valuable as other people commit to engaging in it.". — Seth Godin. To stay ahead of the competition and thrive, it’s essential to identify and adopt sales techniques that can boost your productivity and results. So we’ve developed a list of the hottest trends.

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Countdown to Empower 2019

Guru

We have entered the final countdown to Empower 2019. Here are a few things that we’re particularly excited about: empower 2019With only a few weeks left until the conference, the schedule has been set, sponsors are locked in, and attendees are registered. Right?! If not, you know what to do: Register Now ).

SBI’s February 2019 CSO Newsletter

Sales Benchmark Index

Why You Can’t Get Your Reps to Sell the New Products: The Importance of a Sales Enablement Plan. Your product road map provides validated ideas that deliver real value. It sets your organization up to capture more market share. But having. Article Sales Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

SBI’s February 2019 Private Equity Newsletter

Sales Benchmark Index

Why Do PE Firms Care About Customer Experience? PE firms invest because they know that additional capital will drive EBITDA and revenue, or they would not do it. So how does customer experience play into that investment strategy? It is a. Article SBI for Private Equity Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

Building Your Customer Education Brand: Using Customer Champions to Drive Widespread Program Adoption

Speaker: Natasha Husein, Product Marketing Manager, Clever

When you’re building a Customer Education program, your efforts will largely focus on content creation and strategy. In the midst of that development, it’s easy to overlook another core component of your program: marketing. In this webinar, Natasha Husein, Product Marketing Manager at classroom learning technology company, Clever, will present her strategy for branding Clever Academy, and creating customer champions that drive widespread program adoption across its broad user base.

SBI’s February 2019 Pricing Newsletter

Sales Benchmark Index

Ending Sales Team Resistance to Your Pricing Initiatives Too many B2B companies today fail to activate pricing initiatives because they don’t focus on overcoming resistance from the sales team. The key stakeholder in pricing execution is the sales organization. Without them, Article Pricing Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

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SBI’s February 2019 CEO Newsletter

Sales Benchmark Index

A Sales Enablement Tool for the CEO CEOs with a “bet-the-company” new product launch cannot afford even the hint of failure. Most CEOs do the basics of launch planning, but many neglect to properly enable their sales force ahead of time. Article Go-To-Market Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

Presenting the 2019 Sharkie Award Winners!

BrainShark

The winners are in for the 2019 SHARKIE Awards! This annual Brainshark awards program honors the best sales enablement success stories and content across our customer base over the past year

SBI’s January 2019 CSO Newsletter

Sales Benchmark Index

The Top 5 Technologies to Support Revenue Enablement Revenue enablement technology has evolved to meet challenges presented by sophisticated buyers. Advancements in 5 key technologies allow you to sell more, free capacity, develop talent, and optimize content. How to Settle the. Article Sales Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

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Fulfilling Today's (Changing) eLearning Needs

Speaker: Bryan Marriott, President, P1 Learning

April 10th, 2019 11:00AM PST, 2:00PM EST, 7:00PM GMT eLearning cannot be a “one size fits all” proposition.

SBI’s December 2019 Private Equity Newsletter

Sales Benchmark Index

Are Your Portfolio Companies Optimizing Their GTM Resources? Waste and inefficiency are the enemy of growing enterprise value. It isn’t enough to simply have an org chart, budget plan, and strategy laid out. You must match up the right people, with. Article SBI for Private Equity Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

SBI’s December 2019 Product Officer Newsletter

Sales Benchmark Index

UX Isn’t Enough – Why an Integrated CX Strategy Will Help Drive Growth You are already focused on User Experience to drive product success and adoption. Applying an integrated Customer Experience strategy creates an opportunity for the agile organization to drive. Article Product Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

SBI’s December 2019 CEO Newsletter

Sales Benchmark Index

The Top 5 Technologies to Support Revenue Enablement Revenue enablement technology has evolved to meet challenges presented by sophisticated buyers. Advancements in 5 key technologies allow you to sell more, free capacity, develop talent, and optimize content… Customer Experience – How. Article Corporate Strategy Chief Marketing Officer CMO digital strategy growth revenue revenue growth sales leader sales transformation top articles

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Top 7 Sales Books for Sellers of SaaS – for Spring Break 2019

DiscoverOrg Sales

We have mad respect for the classics – but we’ve updated the sales reading list for 2019. The post Top 7 Sales Books for Sellers of SaaS – for Spring Break 2019 appeared first on DiscoverOrg. Spring break means vacation – and vacation means plenty of down time to catch up on reading! So order the margarita, stroll down to the beach, and grab a book for a little beach reading. What will it be?

Legendary Presentations: eLearning, Sales Collateral, and Defeating Death-by-PowerPoint

Speaker: Richard Goring, Director, BrightCarbon

June 10th, 2019 11:00 AM PST, 2:00 PM EST, 7:00 PM GMTPresentations have a well-earned reputation for being terrible snooze-fests full of boring bullets and Death by PowerPoint.

Top Performers - May-June 2019

Sales and Marketing Management

10-12, 2019. Author: Staff The Los Angeles ad agency Omelet has an employee recognition program they call 60/60, which grants employees two hours every week to work on a project they’re passionate about?—?and and it doesn’t even have to relate to a client. Through the program, employees have been able to work on anything from sports sites to food blogs. When you value an employee’s passions, they know you value them as a unique individual.

3 Pricing Program Initiatives to Continue Monetization in 2019

Sales Benchmark Index

As you head into 2019, question the existing norms. For many organizations, Article Corporate Strategy Pricing Strategy Sales Strategy 2018 2019 adam sheehan average sales cycle companies customer customer base customers differentiate finance goals grow revenue make your number market norms org organization organizations pricing pricing to customer segments revenue sales cycle top companies willingness to pay

The Coming Customer Data Tsunami: 3 Predictions for 2019

DiscoverOrg Sales

We expect major gains in the sophistication – and volume – of B2B data in 2019. The research and advisory firm recently shared proprietary insights from their own analysts and offered up some predictions for 2019. We don’t have a crystal ball, but here’s what we’re expecting in 2019: Prediction #1: B2B will get serious about customer engagement data. We think 2019 is the year Intent Data moves into the sales and marketing stack, and the skills will follow.

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Making It Rain in 2019

Igniting Sales Transformation

Last week, I was making it rain opportunities through networking and education with over 1,000 sales professionals at SalesLoft’s Rainmaker 2019 conference. Priorities important in 2015 are even more important today, in 2019. I learned that SalesLoft set a goal of 51% speaker diversity for Rainmaker 2019. blog Featured Story BDR inside sales leadership Rainmaker 2019 sales salesloft SDR selling

Sales Training That Gets Results – With or Without Classroom ILT

Speaker: Mike Kunkle, VP Sales Enablement Services, SPASIGMA

April 24, 2019 11:00 AM PST, 2:00 PM EST, 7:00 PM GMTMost sales ILT (instructor-led training) has historically not been very effective, if we consider “effective” to mean “changes behavior, improves results, or produces a ROI.”.

What We Learned From CX Experts at Empower 2019

Guru

One of our favorite things about Empower 2019 was how our speakers were focused on customer experience. customer support empower 2019It’s certainly something we’re passionate about at Guru; after all, an amazing product means nothing if you don’t have anyone using it. If your company isn’t focused on the customer experience at every level, you might as well throw your revenue goals out the window.

UX Isn’t Enough – Why an Integrated CX Strategy Will Help Drive Growth

Sales Benchmark Index

There are quite a few buzzwords in the customer sphere. Two of the big ones relate to experiences – user and customer. Although User Experience (UX) and Customer Experience (EX) are unique, they must work together for your organization to.

The Future of Sales Enablement in the Tech Sector

Sales Benchmark Index

Article Sales Strategy Uncategorized 2019 adrian mussanna b2b business cs customer centricity customer challenges CX framework Frank Watts general marketplace make your number Marketing product features product training reps revenue growth sales sales enablement sales operations sales strategy sales transformation sbi selling solutions services supply chain tech sector technology training value stories

Outbound Conference Sneak Peek 2019

Shari Levitin

The post Outbound Conference Sneak Peek 2019 appeared first on SHARI LEVITIN. Love is in the air! On this gorgeous Saint Valentine’s Day, why not take the time to focus on how you’re using your heart to increase your sales. To perfect selling with your heart, concentrate on these three aspects. Bonus: they rhyme! Keys to Success Selling Techniques

Supercharge Your Sales Training ROI with eLearning

Speaker: Ray Makela, CEO, Sales Readiness Group, and David Jacoby, President, Sales Readiness Group

Companies spend about $20 billion a year on various forms of sales training, but many sales leaders report a low ROI from their sales training initiatives. Join us, along with Ray Makela and David Jacoby from Sales Readiness Group, as they break down the five essential factors to achieve sustainable success from your sales training investment, and how to leverage eLearning to maximize results.