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Our Top 5 Blogs of 2021

Janek Performance Group

More importantly, content, such as blogs, white papers, and case studies, helps buyers see sales reps and their organizations as trustful advisors at the forefront of their industry. In fact, this year alone, we published more than 110 blogs. As we close out 2021, here are our top five blogs of the year: How to Sell Virtually.

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The importance of follow-up in sales

PandaDoc

How highly would you rate the importance of follow-up in sales? What is a sales follow-up and why is it important? When you’re trying to convert either prospective customers or existing ones, having an effective follow-up strategy is key. First, the prospects. Second, there are your leads.

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How to Revolutionize Your Sales Enablement Strategy in 2021

Zoominfo

The instability and threats to survival so many companies are facing have resulted in longer sales cycles and increased executive presence on calls (up 53% from a pre-COVID-19 baseline). That’s why putting plenty of focus on sales enablement will be crucial for 2021. The Elements of a Winning Sales Enablement Strategy for 2021.

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How to Revolutionize Your Sales Enablement Strategy in 2021

Zoominfo

The instability and threats to survival so many companies are facing have resulted in longer sales cycles and increased executive presence on calls (up 53% from a pre-COVID-19 baseline). That’s why putting plenty of focus on sales enablement will be crucial for 2021. It’s about helping your sales organization do what they do best.

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Why the lack of personalization in sales must be addressed in 2021

SBI

Why the lack of personalization in sales must be addressed in 2021. The vast majority of this resource is instead allocated to customer service, followed by marketing. Access to personalization needs to be widened to sales to enable them to keep pace in 2021. There’s a paradox in sales.

Scale 120
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Seven Sales Leaders on the Challenges They Overcame in 2020 & Their 2021 Predictions

Hubspot Sales

From the sales floor to the makeshift home office set up, salespeople of all kinds in all industries have faced a myriad of challenges and roadblocks this year. The second layer is encouraging reps to balance empathy with prospects. “[To Instead, focus on the value, so your sales process is rooted in what's good for [the prospect].”.

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5 Successful Lead Generation Strategies

Zoominfo

After a year like no other, here we are in 2021 still standing. The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. One thing is clear — lead generation has never been more central to a business’ success.