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Sales prospecting made easier

Sales 2.0

This post describes a framework that I have found over the last two decades can really change the math on prospecting. The trick of course is finding them. Get meetings that give you important intelligence on an account. Humans, aka your prospects, don’t care about?your?problems Do you know how you help? They care about?their?problems

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Reps need to self-source leads

Sales 2.0

According to recent research from SalesLoft best-performing senior salespeople (like Account Exectuives) need to self-source around 48% of their pipeline–rather than having leads come from a sales development rep (BDR, SDR etc.) Even here though there are now many tools and techniques to “microwave” your cold calls.

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How to Supercharge Your Account Planning

Janek Performance Group

As such, they often prioritize new accounts. This makes effective account planning essential. With account planning, you identify and target potential sales opportunities within existing accounts. Here, 72 percent of respondents said that account planning increased their understanding of their clients’ business.

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Tools Every Account Executive Should Have

CloserIQ

The most successful Account Executives (AEs) aren’t just smart and driven. Of course, using the right tools makes these tasks a lot easier. Here are seven indispensable tools every AE should try out. The ability to communicate with prospects and clients remotely is critical for sales success.

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5 Tips to Build Stronger Relationships in Account Planning

Janek Performance Group

In B2B selling, we often focus on new accounts. This makes account planning essential. More than upselling and cross-selling, account planning is partnering with existing clients. Altify notes account planning has increased from 36 percent of companies in 2013 to 50 percent today. Use open-ended questions to elicit more.

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Having a power tool does not make you a craftsman

Sales 2.0

and social selling tools improve (and they have), we are still only as good as how we use these tools. Here’s a real email received this week (of course edited to protect those involved). tools company” rep. It did not come from my personal account. It came from the corporate account. Prospecting Sales 2.0

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How to Leverage a Customer Data Platform to Enhance Account Based Selling

Hubspot Sales

Any new means of doing so or tools to assist the process are like gold dust for brands across all niches. Leveraging a customer data platform (CDP) to support account-based selling is a prime example. If you’re not yet up to speed on CDPs or account-based selling, it’s time to change that. Customer Success. Image Source.