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How to grow with a CRM for your advertising business?

Salesmate

You are your customer’s favorite advertising agency because you have original ideas, and you know the right ways to implement them. In this article, you’ll find ways to make your business a success with the help of a CRM for advertising agencies. Challenges faced by advertising agencies. Lead capturing.

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5 Successful Lead Generation Strategies

Zoominfo

According to a study by Edelman, 88% B2B of decision-makers believe that thought leadership is effective in enhancing their perceptions of an organization—yet only 17% of them rate the quality of most of the thought leadership they read as very good or excellent. Your content should present your brand as a thought leader.

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How Small Gifts Can Create Big Marketing Wins

Zoominfo

A 2018 study by the University of Zurich found that even a small gift from a sales representative makes customers much more likely to make a purchase. In the study, reps gave customers six tubes of toothpaste — a trivial offering. For example, we offer a $7 gift card to prospects who sign up for a demo to bolster show rates.

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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

In fact, studies show consumers are 64% likelier to purchase a product after watching an online video ( source ). Product demos: Let’s face it– product demos in written form are often boring and confusing. And research shows, your customers are already searching for video demos. Explore YouTube advertising.

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Recession Planning: Should You Cut Your Marketing Budget?

Zoominfo

During the recession of 1920–21, companies that invested in advertising increased their sales and growth compared to those that didn’t. These companies also saw continued growth for several years following the recession, unlike their competitors that had cut advertising spend. You get it. But we’re not technically in a recession.

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Lead Generation Tactics for Increased B2B Sales

Sales and Marketing Management

Consequently, social media advertising has proved to be very effective. In-depth case studies. Free demos for your apps. This is because social media provides a more targeted approach for lead generation. It gives your business a platform where you can engage with your potential customers more directly. Tools and calculators.

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7 Ways to Incorporate Video into Your Marketing Strategy

Zoominfo

Check out a quick Salesforce demo below. Testimonials and Case Studies: More than 70% of Americans reference online reviews to inform their buying decisions ( source ). Testimonial and case study videos highlight the successes of your best customers. Video advertising doesn’t have to require a big budget production.