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Sales Talk for CEOs: Case Studies Close Deals with Julian Lumpkin (S4Ep16)

Alice Heiman

Before starting SuccessKit, he learned to use case studies to sell and realized that his company didn’t have a way to produce these. Knowing that all salespeople need case studies throughout the sales cycle, SuccessKit was born. All of the successful salespeople had collected these stories, memorized them and used them over and over.

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How to be a Credible Law Firm

SalesFuel

The Bates case changed opinions about legal marketing and led to a shift in the legal profession's approach to advertising. The emergence of digital marketing has further transformed legal advertising, making it a crucial part of business development. Emphasis on training, mentoring and succession planning.

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11 Facebook advertising tips for small businesses

Nutshell

Facebook advertising provides uniquely specific targeting options, meaning businesses can use ads to appeal to a laser-focused audience. Facebook advertising can be a fantastic resource for small businesses. The benefits are endless, but how does one utilize this tool to the best of their ability? Engagement ads.

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How to Use Data to Power Your B2B Sales Strategy

Sales and Marketing Management

Information like this will tell you a lot about how to streamline your sales and marketing efforts as well as which companies have the greatest likelihood to buy. . Make smart buying decisions, strive for a solid integration, involve end users in the process and provide adequate training. Use Your Data.

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How to Create an Effective Sales and Marketing Plan

Highspot

In this guide, we’ll dig into the differences between sales and marketing plans, how to create your plan, and templates to get the ball rolling. Marketing Plan: Encompasses market research, target audience identification, advertising, content creation, social media strategy, and overall brand positioning.

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How to Create an Effective Sales and Marketing Plan

Highspot

In this guide, we’ll dig into the differences between sales and marketing plans, how to create your plan, and templates to get the ball rolling. Marketing Plan: Encompasses market research, target audience identification, advertising, content creation, social media strategy, and overall brand positioning.

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How to Build a Sales Process: The Complete Guide

Nutshell

In this guide to sales processes, we’ll discuss the most common sales process stages, how to develop and improve your process, how to overcome common challenges, and more. Effective training and onboarding A clearly defined process simplifies the training and onboarding of new sales team members. Read this first.