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Building GenAI for Business? Data Infrastructure Comes First

Zoominfo

As leaders across all sectors push to adopt generative AI tools like ChatGPT, it’s also becoming clear that most generative AI (GenAI) initiatives for business will quickly fall apart without a foundation of accurate, timely, and comprehensive data. We are in this unique position as a company, with an offering to really fuel that.”

Data 147
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How to Reach Decision Makers Every Time

No More Cold Calling

New research from Dave Kurlan and The Objective Management Group (OMG) backs up my claims. OMG’s research shows that an average sales force possesses 54 percent of the sales competencies needed to reach decision makers, but only 13 percent of salespeople are particularly good at it. Either way, it’s never been enough.

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Three Keys to Virtual Training Success: Not All Providers are Created Equal

The Brooks Group

So, too, is the case with sales training: Though many providers are encouraging you to use this temporary pause to invest in upskilling your team – as my elders used to say – there’s a right way, and a wrong way. So, how can you make your virtual training dollar work best for you and your sales team? Can it be customized?

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Charlie Transforms Into … Detective – A Discovery Tool

Adaptive Business Services

When it comes to pre-sales call research, you are presented with three options …. Deploy a global discovery tool and then filter through the results to find usable information. Painstakingly do your specific research on your own. Let’s say that their are 10 specific sites to research. Say fuggedaboutit and wing it.

Tools 69
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What Do You Need to Know About SEO?

Smooth Sale

When a business is at the top of search results, people trust it more, and as a bonus, SEO is cheaper than other types of advertising. Research has repeatedly shown that the majority of traffic originates from the top few results in search engines. Research All Venues for SEO Do You Realize Focus Can Contribute to SEO Success?

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Do You Realize the Power of Promotional Materials?

Smooth Sale

Promotional items can also be practical tools for word-of-mouth advertising. In-depth market research, customer feedback analysis, and demographic considerations are crucial steps to acquire insights into what appeals to your potential customers the most. Learn more to train teams and join the advocacy program.

Promotion 101
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Come On In, The Water’s Lovely! LinkedIn Is Not Just For Businesses It’s For Sales Professionals Too!

MTD Sales Training

Today’s buyers are a lot more sales savvy; they conduct research online about your products and services, your company and your competitors all with a few clicks of a mouse. Here are some scary facts and figures for you: 90% of buying decisions are based on internet research – Gartner research. MTD Sales Training.

LinkedIn 282