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Aurea Software Revives InsideSales Brand, Retires XANT

InsideSales.com

AUSTIN, TEXAS (PRWEB) OCTOBER 04, 2021 — Aurea Software, Inc. , the ”Netflix of business software,” today announced a major branding update that will return the recently acquired XANT to its widely recognized and respected original name: InsideSales. InsideSales is a storied name in enterprise software,” said Aurea CEO Scott Brighton.

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10+ Best Customer Data Platform Software Apps

LeadBoxer

CDPs vs. CRMs CDP Benefits Customer Data Platform Software [ps2id id=’What is a Customer Data Platform’ target=”/]What is a Customer Data Platform? ps2id id=’Customer Data Platform Software’ target=”/]Customer Data Platform Software Options CDPs are becoming increasingly common.

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B2B Programmatic Advertising for Beginners

Zoominfo

Defined, programmatic advertising is the use of data-driven software to automate the buying and placement of digital ads, including online desktop display, mobile, video, etc. Yet, B2B marketers have been slow to adopt programmatic advertising, especially compared to their B2C counterparts. The biggest change? Programmatic advertising.

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The Future of B2B Sales

Sales and Marketing Management

The B2B market needs to become as customer-centric as the B2C market. B2B companies are under pressure to make their offering more holistic and combine their product hardware with user-friendly software to create end-to-end solutions. Close management of the sales team will be crucial. Different users need different sales strategies.

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Digital Marketing Takes Center Stage

Sales and Marketing Management

It’s a continuous battle to stay relevant within your industry, and though it may seem like you’re getting trounced, a closer examination may reveal you are doing some things better than your competitors. That’s not how B2C marketing works anymore. When you hire the person who knows everyone in the industry, that’s helpful.

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Why You Need Social Influencers

Sales and Marketing Management

B2C companies that harness this trend of reaching ad-skeptical consumers are beefing up their coffers big time, so why are some B2B companies not following suit? Volusion and SendGrid come to mind, which both surpassed e-commerce and financial industry counterparts with notable viral social campaigns. The answer isn’t complicated?—?

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B2B Sales Tips & Techniques to Win More Deals 

Crunchbase

trillion by 2023, which dwarfs predictions for the B2C market. What is B2B sales Types of B2B sales B2B sales vs. B2C sales B2B sales process explained B2B sales examples B2B sales tips & techniques. This is in direct contrast to B2C sales, which involves selling directly to consumers. Service/Software. Search less.

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