Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

Intent Data 230

Intent Data Intent Data Intent Signal 230

Zoominfo

MAY 20, 2021

It’s ubiquitous, low cost, reliable, and provides high-impact benefits. You can engage prospects throughout the customer life cycle. One of the greatest benefits of email is the fact that it suits every stage of the customer life cycle. Source: Campaign Monitor. Stage 1: New Subscribers.

Email Marketing 264

Email Marketing Benefit Webinar Metrics Marketing 264

Zoominfo

MAY 23, 2023

It’s enough to ruin any sales professional’s quarter: that prospect your team has spent months engaging — scheduling demos, addressing concerns, comparing features — suddenly decides they’re not ready to buy after all. You can’t stop every account from getting cold feet or misreading their company’s appetite for new solutions.

Intent Data 130

Intent Data Intent Account Data 130

Zoominfo

FEBRUARY 1, 2021

How important are prospecting insights to your sales strategy? It could be that their sales reps know how to prospect effectively. Most likely, though, they use prospecting insights to reach their sales goals. What Are Prospecting Insights? What Are Prospecting Insights? However, not all data is good data.

Ideal Customer Profile 100

Ideal Customer Profile Data Strategy Prospecting 100

Zoominfo

JULY 29, 2020

To avoid monotony and disconnect, making your cold outreach data-driven puts more focus on customization and personalization. And with the use of intent data , preparation can include things like current pain points, revenue, industry niches, and beyond. Think: Intent data. Why do Sales Cold Calling Scripts Matter? Cold calls?

Cold Calling 240

Cold Calling Data Hiring Intent Data 240

Zoominfo

JULY 1, 2020

Sales and marketing often speak different languages: Convert vs Close, Prospect vs Leads, Sales cycle vs Marketing funnel. Data, on the other hand, is a universal language. In the world of B2B, that commonality will always be data. What is data collaboration? Why is data collaboration important?

Data 246

Data Intent Data How To Intent 246

Zoominfo

AUGUST 2, 2020

Many B2B data providers claim to have the “best” data. But have you ever stopped to think about where these companies get their data and what makes it better than the rest? Data is a big investment – and as a buyer, you should never trust a data provider without first understanding where that information comes from.

Data 245

Data B2B Vendor Intent Data 245

Zoominfo

AUGUST 1, 2023

Without a trustworthy, reliable data foundation, even the most sophisticated generative AI systems will not only fall short of expectations — they could actually supercharge routine error, scaling costly mistakes across a company. Start thinking about your data as an infrastructural element of your technology stack,” Schuck says.

Data 130

Data B2B Harvest Scale 130

Zoominfo

JANUARY 27, 2022

Valuable business data can come from a wide variety of sources, each with its own quirks and pitfalls. Whether it’s a list of web form submissions, event attendees, or target accounts, merging multiple data sets can be a time-consuming task prone to inconsistencies. What is data normalization?

Data 130

Data Segment Sales Qualified Lead Collateral 130

Zoominfo

MAY 18, 2022

Today’s new world of insight sales is powered by data. Companies rely on accurate and comprehensive B2B intelligence to identify new opportunities for growth, prospect and prioritize accounts, expand customer intelligence , surface insights, connect with customers, and close more deals. But all data sets are not created equal.

Ideal Customer Profile 130

Ideal Customer Profile Data Enterprise Enterprise 130

Zoominfo

MAY 18, 2022

Today’s new world of insight sales is powered by data. Companies rely on accurate and comprehensive B2B intelligence to identify new opportunities for growth, prospect and prioritize accounts, expand customer intelligence , surface insights, connect with customers, and close more deals. But all data sets are not created equal.

Ideal Customer Profile 130

Ideal Customer Profile Data Enterprise Enterprise 130

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. What is Sales Prospecting? The ultimate goal is to guide your prospects through the sales funnel until they eventually make a purchase. How to Prospect: Step by Step.

Ideal Customer Profile 208

Ideal Customer Profile Prospecting Strategy Top of Funnel 208

Zoominfo

JULY 3, 2020

The answer: data. But not just any kind of data. Behavior and intent data are two of the obvious choices, but there are different sources of data that can tell you a whole lot more about an account. Let’s explore firmographic and technographic data. What is Firmographic Data and How Do You Use It?

Data 195

Data Account Based Marketing Demographics Campaigns 195

Zoominfo

NOVEMBER 20, 2023

The ability of generative AI to automate routine tasks, analyze data, and generate content is already freeing up valuable time that entrepreneurs, executives, and individuals can use to instead focus on more strategic decision-making. The results, however, are irrelevant if AI systems are fueled by low-quality data.

Data 130

Data Scale Lead Rank Marketing 130

MTD Sales Training

APRIL 2, 2019

What is a CRM system and what are the benefits of having one? CRM stands for Customer Relationship Management, and it’s essential that when you are selling your promises of a better future to your prospects, you are able to keep manageable records for those sales. What about some other benefits of a CRM system for you?

Benefit 185

Benefit CRM System Loyalty 185

Zoominfo

DECEMBER 23, 2020

As the heart of any data-driven company, your database helps sales and marketing professionals understand prospects in-depth, improve segmentation, pinpoint audiences,, and convert more leads. Remember: data comes first in a database strategy. Improve Your Data Quality. Invest in Third-Party Data.

Ideal Customer Profile 245

Ideal Customer Profile Data B2B Webinar Metrics 245

Sales and Marketing Management

MARCH 11, 2019

Data has become one of the most useful tools for both marketers and sales, but the two teams often don’t share this information or optimize it to help each other’s performance. As each team gathers data, it must share that information with the other. Most important, marketers should be able to see the CRM data the sales team collects.

CRM 289

CRM Lead Rank Lead Scoring Data 289

Sales and Marketing Management

APRIL 24, 2020

Whether you’re managing inside or field sales, gut instinct needs to take a back seat to data-driven insights. They need data. Lots of data. And they require the tools that allow them to leverage that data in ways that differentiate your business from the rest of the pack. Keep Data Clean and Current.

Data 240

Data B2B Ideal Customer Profile Strategy 240

Nutshell

FEBRUARY 29, 2024

5 core contact form categories Leading contact form benefits Key aspects of a great contact form 7 top contact form examples to inspire you Create web contact forms with Nutshell What is a contact form? You can customize your contact form to include fields that provide you with the prospect and customer information you wish to gather.

Examples 71

Examples Benefit Sales Qualified Lead CRM 71

Marc Wayshak

MARCH 13, 2024

One aspect that consistently sets top performers apart from others is their ability to ask quick questions that motivate prospects to open up. The data indicates that the more a salesperson can prompt a prospect to talk , the more likely they are to close the sale successfully. Check it out. Quick Opening Play.

Prospecting 114

Prospecting Face-to-face eBook Motivation 114

Zoominfo

JANUARY 21, 2021

When it comes to California’s new consumer privacy law, companies are most focused on complying with the regulation, guarding their customer information, and maintaining quality data. ZoomInfo’s review shows that compliance, information security, and data management are the top focuses of companies that began CCPA-related projects in 2020.

Data 173

Data Retail Consumer Advertising 173

The Pipeline

FEBRUARY 13, 2018

The challenge with prospecting is that it takes place between two human beings, and as with anything human, subjectivity instantly and permanently plagues it. The murky fluid nature of the grey that is human emotion, clouds objectivity, suppresses logic and nullifies many conclusions derived from reams and mountains of data.

Prospecting 262

Prospecting Cold Calling Lead Gen Inbound 262

Lead411

APRIL 3, 2024

Why Companies are Now Combining B2B Data Solutions: Lead411 and Zoominfo Data reigns supreme in today’s corporate scene. Companies across multiple industries are continuously looking for ways to use data to drive growth, enhance operations, and stay ahead of the competition.

Data 52

Data B2B Buyer Intent Intent Data 52

Hubspot Sales

OCTOBER 28, 2020

With this in mind, it wasn’t a surprise to me to learn that top sales reps use data to drive their strategies and choices. What was surprising is how many aren’t taking advantage of the scores of freely available data at their fingertips. Do you feel that your sales strategy could benefit from an injection of data?

Data 89

Data Prospecting Top of Funnel Lead Rank 89

Zoominfo

AUGUST 16, 2021

In a world inundated with data and the solutions that promise you the ability to achieve a competitive edge, we’re often left thinking: “How?” Selling points and promises aside, without fully understanding their prospects, companies can amass all the data in the world without actually using it to its full potential.

Intent Data 130

Intent Data Intent Data Buyer Intent 130

Zoominfo

SEPTEMBER 14, 2021

These upgrades focus on three areas: Easier access to Chorus’ Momentum Insights feature Automatic transcription of calls from ZoomInfo Engage More accurate data feeding into Chorus The integrations help revenue teams develop stronger prospect and customer relationships, make better decisions, and win more business.

Data 130

Data Scale SalesForce Forecasting 130

Hubspot Sales

JULY 7, 2023

According to HubSpot's very own State of AI survey data, 71% of sales professionals say AI/automation tools have impacted how they plan to sell in 2023, and 60% say these tools are important to their overall sales strategy. After all, sales professionals save over two hours a day using AI to automate manual tasks/for prospect outreach.

Data 110

Data Lead Rank Hubspot Survey 110

Zoominfo

JANUARY 27, 2022

Data isn’t just an abstract concept at ZoomInfo — it’s the lifeblood of our entire suite of products and the engine that drives our customers’ growth. To the layperson, there may not be a huge difference between business-to-business (B2B) and business-to-consumer (B2C) data — it’s all just information.

Data 100

Data B2B Engineering B2C 100

Crunchbase

MAY 22, 2023

Sales prospecting is an integral part of the sales process. When done manually, it can be time-consuming and demand substantial effort — but automated sales prospecting can help. Automated sales prospecting tools, also known as sales automation software , streamline your workflow and allow you to spend more time selling.

Maximizer 98

Maximizer Prospecting Lead Rank Lead Scoring 98

Zoominfo

OCTOBER 21, 2021

We believe the key is the right data and the tools that can drive insights at each stage of the prospect’s journey. This goes for everything from tactical approaches to business development research to the underlying characteristics that make said prospects qualified enough to engage in the first place.

Top of Funnel 130

Top of Funnel Funnel Data Sales Qualified Lead 130

Zoominfo

MARCH 8, 2021

Unless your company runs on ledger books and typewriters, business operations are impossible without digital data. This roadmap is read in the data a company is able to gather, purchase, and access about its prospects and customers. Data loss is common in all businesses. What is Data Backup & Recovery?

Data 182

Data Insurance Insurance How To 182

Zoominfo

OCTOBER 5, 2021

Brands use market intelligence data to guide decision-making in all areas of their businesses, from product development to marketing campaigns to their entire go-to-market strategy. Market intelligence involves two primary data types: external and internal data. This type of data is not meant or public consumption.

Data 130

Data Marketing Scale Analysis 130

Lead411

APRIL 11, 2024

doing for the B2B sales data world? Data is king in the ever-changing world of business-to-business (B2B) sales. Businesses that deal with other businesses often find that their success or failure hinges on how well they collect, analyze, and use data. What is A.I. Enhancements: 1. Obstacles and Concepts of Morality: 1.

Lead Rank 52

Lead Rank B2B Lead Scoring Data 52

The Pipeline

JULY 16, 2019

The common goal in sales is winning your prospect’s prospect. Again, this makes the people your prospect is trying to win, your responsibility as well. So while we are thinking about how we can sell our product to this prospect, they are asking about how this will help them sell to their customers. Who’s Paying For This?

Prospecting 284

Prospecting Trade Show Objections Buyer 284

Zoominfo

FEBRUARY 26, 2021

With that shocking statistic, let’s review the benefits of sales automation. You’ve felt the pain too, sales teams struggle to keep up with data entry, quote generation, and other tasks that take them away from selling. The rise of B2B sales automation is directly correlated with the operationalization of data. Salesforce.

Sales Automation 162

Sales Automation Prospecting Top of Funnel Sales Qualified Lead 162

Zoominfo

JULY 12, 2022

The quality of your company’s data and the way it’s routed have a direct effect on your bottom line. Unfortunately, it’s all too common for sales teams to be hamstrung by incomplete routing systems and low-quality data. And it all starts with clean data. What are the Impacts of Incomplete or Inconsistent Data? The result?

Data 130

Data Lead Rank Lead Scoring Sales Qualified Lead 130

Apptivo

OCTOBER 5, 2022

Consultative selling is an approach that creates value and builds trust with a prospect while trying to offer solutions and explore their current challenges. Asking open ended questions and allowing the prospect to explain their current situation will invariably give insights to the solutions the prospect is currently looking for.

Consultative Selling 98

Consultative Selling Benefit How To Buyer 98