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Focus on Buying Cycle to Shorten Sales Cycle

The Pipeline

The complete opposite of what it should be, we need to focus on buying cycles to shorten sales cycles. How to do that continues to be a real challenge, especially with the nervous markets. What hurdles they have to clear internally, why they would want to remove them, and how to get them to act.

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Why You Need Full-Circle Sales at Every Stage in the Buy Cycle

The Pipeline

You can, by using every stage in the buy cycle to your advantage. What is the Buy Cycle? Here’s how you can incorporate full-circle sales at each stage in the buy cycle. Before a customer buys from you, she has to know you exist. Sooner or later, your customer will want to buy more.

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3 Secrets to Speeding Up Your Buying Cycle (Insights from Sending 570K Proposals)

Sales Hacker

You’ll Learn: How the buyer experience has evolved. How to structure your proposal to speed up/positively influence your buyer’s decision-making process. The post 3 Secrets to Speeding Up Your Buying Cycle (Insights from Sending 570K Proposals) appeared first on Sales Hacker. Ways to control your proposal process.

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The “Squishy” Buying Cycle

Partners in Excellence

Our job as sales professionals becomes aligning our selling process with the customer’s buying process, moving through the process in a disciplined manner. I think there is a different view of the buying cycle, one that is more “squishy.” I think this picture represents a lot of what I see in B2B buying cycles.

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Prove ROI and Make the Business Case for Industrial Content Marketing

Speaker: Achinta Mitra, Founder and President, Tiecas Inc.

It's the plight of an industrial marketer: over the course of a 12-18 month long buying cycle, you make contact with a whole host of influencers who read your content.who may or may not actually work in purchasing. buy-in from your higher-ups. How to work with in-house Subject Matter Experts (SMEs) to leverage their knowledge.

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Sales Tips: How to Begin Buying Cycles with Pain vs. Goal

Customer Centric Selling

Sales Tips: How to Begin Buying Cycles with Pain vs. Goals. One of the fundamental concepts of CustomerCentric Selling® is that buying cycles begin when Key Players share goals or admit problems they’re willing to spend money to achieve or address.

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How Millennials Impact the Buying Cycle: What You Need to Know and How to Adapt

Openview

Want more information on how Millenials are impacting the buying cycle? Access a library of resources here including the full research report and a quiz to assess how well you know B2B buyers or listen to a webinar here.