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How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

To get your creative juices flowing, I’ve listed five surprising sales case studies to inspire your next “out-of-the-box” campaign. When GumGum , an AI image recognition software firm, wanted to reach decision-makers at T-mobile, they knew that traveling the beaten path of sending outbound emails wouldn’t work. .

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Mobile Video Sales Certifications Open Doors for Pharmaceutical Companies [Case Study]

Allego

In the past, Gish would have simply resorted to using video conference software to hold a live training, but this method was cumbersome and offered no audit trail, which is critical for pharma companies. In those cases, “the compliance people would come to me, saying, ‘Okay, we caught this problem on video.’ Gish’s problem was solved.

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How to Train a Sales Team on Products: Use Modern Software, Not Old-Fashioned Training Techniques

Bigtincan

The solution, in our experience, is modern training software that allows sales reps to find and review product information exactly when it’s needed by using techniques like just-in-time learning (reps can look up answers as needed) and microlearning (short lessons for improved knowledge retention). Video coaching. Role Playing.

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Ecosystem-Led Growth (ELG) for GTM

Sales Hacker

What you’ll get at ELG Con: Case studies from companies like Data, Cloudera, and more. Google and Hubspot launched their ads integration tool using a GTM strategy that included joint case studies, co-marketed content, and enablement tools for sales and customer success. Early-bird tickets expire next week.

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ChatGPT, The New Digital Buying Journey……

Partners in Excellence

Look for a platform that allows you to create and manage different types of content, such as sales decks, case studies, product brochures, and videos. Sales Training and Coaching: The platform should provide sales training and coaching capabilities that help sales reps improve their skills and performance.

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How to build a sales enablement strategy

PandaDoc

Sales enablement techniques include using coaching, relevant content, training, and technology to help sales agents onboard, improve their sales skills, and sell more and faster. Training and coaching Training and coaching are also vital pieces of the sales enablement puzzle.

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5 Sales Onboarding Errors to Avoid

Sales and Marketing Management

of agile software development. Once reps have demonstrated mastery and successfully completed their first prospecting call, their subsequent learning and coaching activities should prepare them with the knowledge and skills they’ll need for their next customer-facing activity. #3 3 – Treating Onboarding as One-and-Done.

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