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Stop Treating Distribution Channels Like They Don't Matter

Hubspot Sales

A recent Forrester report , commissioned by Mediafly , revealed B2B enterprises overwhelmingly provide tools and training to their direct sellers over their indirect or partner channels. By neglecting these sellers, companies are unintentionally impeding their own sales performance and overall business success.

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Empowering B2B Sellers Through Sales Technology

Sales and Marketing Management

Companies need to provide specific, value-driven sales discussions that differentiate their product from competitors. Sales enablement technology and training can help in this area; however, a tremendous gap remains in resources for indirect sellers. times more effective at achieving their sales goals and report 1.4

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6 RevOps Strategies to Get You Through Economic Hardship

The Spiff Blog

For maximum efficiency, the tools that make up your RevOps tech stack— including CRMs, sales enablement tools, analytics and reporting platforms, and so on— must offer the necessary automation and customization capabilities to support agile RevOps strategies. Efficient communication channels.

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Why Mastering Asynchronous Communication is Key for Productive Hybrid Workforces

Allego

New research shows communication tools need to evolve in tandem with remote and in-office workers. >> >> To get your copy of the complete research report, download The Asynchronous Advantage Report: How to Keep Hybrid Sales Teams on Track. Successful companies use asynchronous communication tools.

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The Big Shift in Sales Enablement

The ROI Guy

CSO Insight’s fourth annual sales enablement study reveals that while just implementing a defined sales enablement function is proven to increase the number of salespeople achieving quota by 22.7% 3) Content is (still) king Just making sales content accessible via a sales enablement platform isn’t enough.

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30 of the Best SaaS Partner Programs (and Why They Are So Good)

Allbound

As AppDirect co-CEO Daniel Saks points out , “80% of on-premise software vendors operate a channel program to enable other companies to sell their products, while only 20% of SaaS vendors operate similar programs.” Referral partners will generate and pass leads to your SaaS company in return for commission payments.

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Executive Interview with @ECalnan, CRO & Co-Founder of Seismic

SBI

Successful sellers will be able to articulate how their solution will help a business over the next 12-24 months, whether that business is working toward expedited digital transformation efforts or is eager to find a tool to help them be more competitive in the field. Q: HOW DOES YOUR SOLUTION HELP SELLERS IMPROVE THE BUYING EXPERIENCE? .

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