Channels Enterprise Marketing Travel 
Sales and Marketing Management
OCTOBER 26, 2020
Author: Mark Kovac, David Deming and Sushant Khandelwal Virtual selling in business-to-business markets, often associated with inside sales, has carried a bit of a stigma within field-dominated sales organizations. Company size has no bearing on the willingness to use virtual channels. Reimagining Sales Coverage.
Sales Hacker
SEPTEMBER 29, 2023
Over the past year, we’ve had tons of founders ask where they should be prioritizing their marketing dollars and resources considering the wild economic year that 2023 has unfolded as. Not only has the economy provided an added challenge, but there has been a general drop in the effectiveness of most traditional marketing channels.
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Sales and Marketing Management
OCTOBER 12, 2020
A growing market suddenly became an uncertain one. A profession that thrives on face-to-face communication with customers became shackled by travel restrictions. Even in today’s digital world, enterprise technology sales remains a largely in-person business. Then, everything I thought I knew about sales blew up. .
Alice Heiman
FEBRUARY 13, 2024
One of the most striking revelations from Harris was the absence of a demand generation and marketing strategy within Challenger. Leveraging her background as a Chief Marketing Officer (CMO), Harris embarked on building a robust demand generation engine. She is an avid traveler and loves to cook and be outdoors.
Alice Heiman
NOVEMBER 22, 2022
My next guest on Sales Talk For CEOs is Brent Adamson and he’s got some revolutionary ideas about B2B enterprise selling. Watch the podcast below or on our YouTube channel. 11:59] Travel agents went out of business because I could do it all online. I need a travel agent. [13:15] And I realized, you know what I need?
SMEI
JANUARY 12, 2022
E-commerce marketers are currently bracing themselves for another year of turbulence in the marketplace. There are five key trends that will determine what successful e-commerce marketing will look like in 2022. People want to travel less and be around fewer people. Let’s take a look at what 2022 has in store for us.
Pipeliner
MARCH 8, 2019
There are marketing reasons, too. Channel partner sales. These engagements are often rules-bound and require the channel partner to document process activities such as account registration in order to receive payment from the vendor. The vendor seeks revenue growth outside its core markets. Go Tomas!”.
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