article thumbnail

6 Marketing Strategies for B2B Customer Retention

Sales and Marketing Management

Customer service. As a result, they don’t know how to provide the right customer service when a problem arises. Buyer expectations are always on the rise, so you must maintain excellent customer service. In every B2B industry, the quality of customer service is closely connected to customer retention.

Retention 238
article thumbnail

Must-Have Sales Enablement Features for European Sales Teams

Allego

Sales reps selling to companies on that continent require specialized sales enablement technology , which can be difficult to find in one solution. You need language translation, virtual selling tools, tech to enable content compliance, and anytime-access to sales content and collateral.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

Increasing a company’s reach has long-term implications for finding new customers and creating greater visibility — and even stability — for products. This can be a fine balance to achieve, as you need to ensure you keep current, loyal customers on side while impressing and persuading customers in the new region.”.

Lead Rank 211
article thumbnail

Guide to Sales Automation: How to Streamline Prospecting

Zoominfo

Sales automation tools streamline repetitive tasks so you can focus on selling. What is Sales Automation? Today’s Sales professions spend just 34% of their time selling. With that shocking statistic, let’s review the benefits of sales automation. The Rise of Sales Automation. Salesforce.

article thumbnail

Top 5 Sales Rep Behaviors to Change in 2013 – with HR’s Help

SBI Growth

Can you count on your current Sales Rep behaviors to “Make the Number” in 2013? HR has a stake in this as the governor of company-wide behavior modification, including the Sales Department. Sign up for our Make the Number tour to learn more about how top performing companies will change Sales in 2013. says the Sales rep).

Education 303
article thumbnail

Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

Increasing a company’s reach has long-term implications for finding new customers and creating greater visibility — and even stability — for products. Two of the companies mentioned earlier — Transcat and RealNetworks — appointed new vice presidents in 2020 whose roles are to increase market penetration.

Lead Rank 130
article thumbnail

Selling in the New Gig Economy

Crunchbase

It’s tempting to jump right in and develop a new sales strategy for penetrating the gig worker market. But successful sales strategies are built on sound, comprehensive marketing strategies. Your sales strategy should be supported by an accurate understanding of the gig worker market and your own company’s ability to play there.