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Onboarding In Sales: Training + Leadership

Sales and Marketing Management

Author: Mat Singer, Senior Director of Sales Operations and Excellence, Upland Software Sales teams are often one of the most expensive resources within a company, yet the average frontline sales manager spends only 9% of his or her time developing direct report sellers. . Furthermore, training doesn’t end after onboarding.

Hiring 234
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Welcome, Gen A: The Age of Automation for Sales and Marketing is Here

Zoominfo

Yet a similar phenomenon has already happened with another technology: sales and marketing automation. . But more than 30 years later, we are still talking about these same productivity gains — and automation remains elusive for many sales and marketing teams. A Lack of Training. The Rise of Cross-Functional Teams.

Marketing 252
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Why Technical Decision Makers remain Skeptical of You

Babette Ten Haken

Technical decision makers are skeptical by nature. First, they do not assume anything, including the validity of marketing and sales materials. Technical decision makers are just as skeptical with each other as they are with the sales, marketing and non-technical types reading this article.

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Virtual Training Can Outperform the Classroom

Sales and Marketing Management

Author: Tim Riesterer When it comes to creating lasting behavior change in salespeople, the assumption is that virtual sales skills training is a pale imitation of in-person classroom training. But what if an online training alternative could be proven as effective?—?or than classroom training? Live classroom training.

Training 214
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Sales Managers: The Software Stack To Turbocharge Your Team in 2022

Gong.io

Sometimes we all need a bit of technology, some software (MORE software … sales management software ), in our lives to take sales management to the next level. MORE software? Why Sales Managers Need More Software. And often, it’s captured via call recording software. I hear you. Coaching: Remote.

Software 118
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The Age of Automation for Sales and Marketing is Here

Zoominfo

Yet a similar phenomenon has already happened with another technology: sales and marketing automation. But more than 30 years later, we are still talking about these same productivity gains — and automation remains elusive for many sales and marketing teams. Why has automation failed to gain traction despite its obvious promise?

Marketing 130
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The Complex and Evolving Dynamics of SMB Software Buying Habits

BuzzBoard

The global software buying state is a dynamic amalgamation of subscription-based models, cloud-native applications, AI-driven solutions, enhanced user experiences, robust security measures, and a growing emphasis on sustainability. So where exactly SaaS companies are lacking visibility? And what are B2SMB buyers really looking for?