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Best Way to Reduce Discounting: Better Negotiating or Value Selling?

The ROI Guy

There is more pressure than ever on suppliers to lower their prices and offer steep discounts. Recent studies indicate that the average discount levels has risen to 20% per deal (IDC), but we find that many solution providers would be happy if that were the level of discount they were providing. Many are a whopping 50-70%!

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For Sale, Not On Sale - The True Cost of Discounting and What to Do About It

The ROI Guy

By Mark Schlueter & Tom Pisello More sales execs are revealing that discount pressures are at an all time high, and as a result, they need more transactions than ever just to make the numbers. Procurement specialists’ incentive pay is now directly tied to the discounts they can extract from each vendor. times higher ($25M).

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End of Year Software Discounts: Savvy Cost Saving or Short-Sighted Business Move?

Sales Hacker

As such, steep discounts are often on the table in a way that can feel as thrilling as a 50% off Apple Watch on Cyber Monday. For example, in the reference above, Apple doesn’t technically discount their technology on Cyber Monday. And sometimes, a discount is just a discount, and you should grab it while it’s hot and save that money.

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What Is Your Merch Actually Doing for Your Business Growth?

Smooth Sale

Brand merchandise is an age-old business tool that’s been in full swing at industry events and trade shows for decades. Luckily, targeted products for sale can be an excellent tool for helping to target your ideal audience. Mirror the more prominent companies by offering a small discount on repeat purchases.

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Hit Your Channel Sales Goals with ROI Selling

The ROI Guy

To attract and enable partners, tech firms are investing more towards channel Incentives, now one of the largest marketing expenditures, with the typical technology provider allocating 3% to 5% of revenue to indirect channel incentives (Accenture). The obvious, is that your partners aren’t dedicated just to you.

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The Beginner’s Guide to Referral Marketing

Zoominfo

There are more answers to that question than ever before, thanks to the variety of tools and channels at a modern marketer’s disposal. Choose the Right Incentives Rewards are the most critical part of your referral marketing strategy. But, we recommend you give more thought to your referral incentives.

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What is lead nurturing? The definitive guide to what it is, strategies, best practices and examples

PandaDoc

The right lead nurturing software, platforms, and tools can make the job easier and more effective. ROI of a successful lead nurturing program The ROI of a successful lead nurturing program will depend greatly on your business model, the resources you put into it, how extensive your program is, and more. What is lead nurturing?