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Marketing Strategies That Work for Any Industry—and 2 Creative Ways to Fund Them

Smooth Sale

Today’s Guest Blog, ‘‘Marketing Strategies That Work for Any Industry—and 2 Creative Ways to Fund Them.’ No matter the industry, the key to successful marketing is adapting to changes. Marketing Strategies That Work for Any Industry. Watch the market leaders, and not just within your industry. Research Wins .

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The Tech Stack for Success: Choosing the Right Lead Nurturing Software for Your Agency

BuzzBoard

In a fiercely competitive digital marketing industry, using the best lead-nurturing software is the difference between success and failure. As the industry expands, so do the tools at your disposal. It’s more than just software—it’s a comprehensive tool every marketing agency should leverage.

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The B2B Marketer’s Guide to Measuring Social Media ROI

Zoominfo

We suggest setting up “goals” in Google Analytics or a comparable website tracking platform. If you’re not sure what we mean, check out these helpful tutorials: Set Up Goals in Google Analytics with These 3 Easy Steps. 3 Ways to Measure Social Media Success in Google Analytics.

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What’s The Limit on Technology Adoption?

Zoominfo

Then, if you work in sales or marketing, you have your Google analytics, Adobe, CRM system, sales acceleration tools, CMS login, WordPress login, project management, and ooooh so many more. Although there are variations by industry, very little deviates from the pattern: as businesses add employees they adopt more tools.

Scale 246
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7 Steps and 3 Tools for a Complete SEO Analysis

Sales and Marketing Management

This search will tell you how visible your site is on Google; if your target audience is finding your content online. If your pages aren’t ranking for the top keywords in your industry, then you need to review your SEO strategies. If your pages aren’t visible on Google, who is ranking ahead of you? Google Analytics.

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What Digital Marketing Certifications Should I Have to Sell to Small Business?

BuzzBoard

This includes online advertising essentials and best practices for managing and optimizing Google Ads campaigns. Another vital certification to have is the Google Analytics Individual Qualification (IQ). One certification your sales team should consider acquiring is Google certifications.

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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

In the age of COVID-19, every industry is shifting as much as possible into the online space. If you’re not sure who your core audience is, try using Google Analytics to see who’s already visiting your site and buying your products/services. and businesses were no exception. Instead, focus on your core audience.